The Secrets to Making the Most of Industry Events

The Secrets to Making the Most of Industry Events

Author: Heath Shearon March 13, 2025 Duration: 25:28

In this exciting episode of Insurance Town, The Mayor, sits down with Ricky Brito of Agent Brokers United (ABU) to talk all things networking, trade shows, and building relationships in the insurance industry. Ricky shares his journey from manual labor to becoming a key player in the insurance event space and how ABU is changing the game for agents and brokers nationwide.

We also take a deep dive into the ABU National Insurance Trade Show Convention coming up in Las Vegas at Planet Hollywood on April 24-27, 2025. Ricky lays out what attendees can expect—from the Chris DeJune Memorial Golf Tournament to a packed lineup of keynote speakers, networking opportunities, and after-hours events.

Key Takeaways:
✔️ The Power of Networking – Why building relationships is key to success in the insurance industry.
✔️ ABU Trade Show Breakdown – Everything you need to know about the upcoming ABU National Insurance Trade Show Convention in Las Vegas.
✔️ Maximizing Your Conference Experience – Pro tips on how to make the most of your time at trade shows and industry events.
✔️ The Importance of Follow-Up – How to turn new connections into lasting business opportunities.
✔️ The Fun Side of Conferences – From golf tournaments to exclusive after-hours parties at the Wynn Las Vegas, there’s more to industry events than just business.

Event Details & Registration:
📅 ABU National Insurance Trade Show Convention
📍 Planet Hollywood, Las Vegas
🗓 April 24-27, 2025
🎟 Register at: ABUunited.com
💰 Use Promo Code: HEATH for 50% off registration!

Sponsors:
A big thank you to our sponsors for making this episode possible!

🎯 Smart Choice – Looking for a great partner to help grow your agency? Check out Smart Choice for all your agency needs.
📊 Canopy Connect – Want to simplify the way you collect client information? Visit UseCanopy.com/heath to see how Canopy Connect can help streamline your agency’s processes.
📢 Olde School Marketing – For all your marketing and promotional needs, Olde School Marketing has you covered. Reach out today to level up your marketing game!

💡 Connect with Us:
🔗 Follow Ricky Brito on LinkedIn & Social Media
🎙 Subscribe to Insurance Town Podcast for more great episodes!

🚀 See you in Las Vegas!


Heath Shearon has spent years navigating every corner of the insurance industry, and in Insurance Town, he acts as your guide through its often complex landscape. Think of each episode as a casual, informative conversation held on the front porch of a town built entirely on insurance knowledge. Heath, who jokingly refers to himself as the Mayor, doesn’t just lecture; he brings in the many friends and colleagues he’s met over his career for genuine discussions that break down real-world scenarios. You’ll hear practical advice, behind-the-scenes insights, and straightforward explanations designed for both industry newcomers and seasoned professionals. This isn't about dry theory-it's about the tangible how-to and the why behind common business and personal coverage questions. The tone is welcoming and grounded in experience, set to a bluesy soundtrack courtesy of Daddy Long Legs. Tune into this podcast for a unique blend of business education and relatable storytelling that makes the intricacies of insurance feel approachable and even engaging.
Author: Language: English Episodes: 100

Insurance Town
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