Topic: Tricks and Tips in Successfully Marketing Your Invention to the Consuming Public

Topic: Tricks and Tips in Successfully Marketing Your Invention to the Consuming Public

Author: Rita Crompton May 17, 2025 Duration: 38:15

Rita’s first guest for this episode of Invent America Radio is her industry expert, Dave Streen, Owner of EdgeTools.com, a purveyor of a full range of Shop  PDR (“Paintless Dent Repair”) tools. Dave has brought over 100 products to market and he shares with Rita some of the secrets of manufacturing products and, more importantly, the lessons he learned along the way both in the development of those products and also the things an inventor needs to watch out for in bringing those products to market.

 

Rita’s second guest is Duane Genzlinger, inventor of The Box Slider and The Snapper. He and his partner Jerry Hanley started a construction company building custom homes in Colorado, and have used their years of experience in construction to invent new products helpful to builders and building contractors.  The Box Slider takes care of misplaced junction boxes that collide with wall trim, while The Snapper is a product that enables you to “snap” a chalk line without an additional person and without a fastener.

 

Rita’s third guest is Chrissy Henderson.  Chrissy and her husband the developed the “Gear Trakr” system.  The "Gear Trakr" system, including both the physical tags and the companion app, is designed to help individuals and organizations identify and return lost or misplaced items. The system primarily relies on Near-Field Communication (NFC) tags that are attached to personal belongings like backpacks, golf clubs, or band instruments. When someone finds an item with a Gear Trakr tag, they can scan the tag using the Gear Trakr app, which then allows them to return the item to its owner. 

 

Rounding out Rita’s guests, Dave Streen returns to discuss “inventing wisdom” and tips and tricks to move your product sales forward once you’re invention is up and running as a finished product and now you have the daunting task of trying to sell it to the consuming publicCome and learn everything you need to know to become a successful inventor by learning about the steps required to get an idea out of your head and into the marketplace.


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Ever wonder why some brilliant ideas become household names while others never make it off the shelf? That’s the central puzzle explored in Invent America Podcasts with America's Inventor Lady, Rita Crompton, and the Cajun Contractor, Michael King, Founder of HomeTalkUSA. Each week, Rita and Michael pull back the curtain on the entire journey from concept to consumer, moving beyond simple inspiration to tackle the real, often messy work of bringing an invention to life. Their conversations are grounded in practical reality, featuring candid talks with inventors who have been in the trenches and specialists who understand manufacturing, marketing, and legal hurdles. You’ll hear firsthand accounts of both setbacks and breakthroughs, getting a honest look at what “mind to market” truly requires. This isn’t just theory; it’s a roadmap built from shared experiences. The dynamic between Rita’s inventive expertise and Michael’s contractor’s perspective on building things that last creates a uniquely balanced discussion. Tuning into this podcast feels like getting actionable advice from two seasoned guides who are genuinely invested in demystifying the path to success. Whether you’re tinkering in your garage or are ready to pitch to investors, the insights gathered here offer valuable lessons on resilience, adaptation, and the specific ingredients that can turn a clever idea into a viable product.
Author: Language: English Episodes: 100

Invent America Podcasts with America's Inventor Lady, Rita Crompton, and the Cajun Contractor, Michael King, Founder of HomeTalkUSA
Podcast Episodes
Topic: The Challenge of Determining Product Marketability [not-audio_url] [/not-audio_url]

Duration: 38:14
In this week’s episode, in both the show’s second and third segments, America’s Inventor Lady, Rita Crompton, interviews Bob Labbe, a retired environmental systems engineer who’s invented the Ultimate Coaster. Earlier in…
Topic: Challenges of Manufacturing in the U.S. [not-audio_url] [/not-audio_url]

Duration: 38:15
On this week's episode of "Invent America Radio", Rita and her co-host Michael King discuss "The Challenges of Manufacturing in the US" with Cindy Duncan, inventor of Hotyz 2 in 1 Chaps, and Stacey Hoskins Beeler, CEO of…
Topic: Making Improvements After a Trade Show [not-audio_url] [/not-audio_url]

Duration: 38:05
On this episode of Invent America Radio, Rita and her co-host Michael King discuss "Why & How to Make Improvements After a Tradeshow" with Barb Wangler, inventor of The Rookie Seat, & Rick Bunger, inventor of Ivy's Count…
Topic: How Important 'Showing-off' is for a Product Launch! [not-audio_url] [/not-audio_url]

Duration: 38:12
On this week's "Invent America" episode, Rita Crompton and her co-host, Michael King, discuss "How Important 'Showing-off' is for a Product Launch!" with Leslie Holland, inventor of The Jewelry Closet, & the winner of th…
Topic: Post-ASD Market Week 2025 Discussion [not-audio_url] [/not-audio_url]

Duration: 37:48
In this episode, Rita and her co-host, Michael King, along with Rita's guests, Rick Bunger, creator of Ivy's Counting Blocks, Jean Moody, inventor of the Wrap-A-Candle candle preservation system and Stephanie Beringhele,…
Topic: Live in Las Vegas at the March 2025 ASD Market Week Show [not-audio_url] [/not-audio_url]

Duration: 38:02
This episode finds America's Inventor Lady, Rita Crompton, at the March 2025 ASD Market Week Show along with twenty-five products and twenty-one inventors. Broadcast is live from the convention show floor. Rita's guests…