115: Grow Your Clients’ (and Your Own!) Visibility in 9 Different Ways

115: Grow Your Clients’ (and Your Own!) Visibility in 9 Different Ways

Author: The Two Lauras July 2, 2024 Duration: 37:08

Visibility is a tricky one - it’s so easy to blame feeling invisible as a business owner on the mysterious “algorithm”, but in actual fact, there’s a lot of different things you can do to get more visible. These methods will work for your own business or your clients’ businesses - but you do need to be charging your clients enough and in the right way so that you have the flexibility needed to work on these visibility techniques. We’re discussing this more and the nine different ways you can get visible in today’s episode!

In this episode, we’re chatting about:

  • Nine different ways you can grow your visibility (some you might not have thought of!)
  • Why you might want to try out some new methods and examples of each different visibility technique
  • The reason that social media managers need to charge their clients appropriately so that they have freedom to use these visibility tactics

Check out the full show notes here!


Connect with us

If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!

We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

Mentioned in this episode:

Success Stories Of Social Media Managers


Navigating the freelance world as a social media manager comes with unique challenges and opportunities, and JFDI with The Two Lauras is built specifically for that journey. Hosted by The Two Lauras, this podcast dives into the real, unfiltered experience of building a sustainable business in the social media sector. Each episode feels like a candid conversation with colleagues who have been there, offering practical advice drawn from their own successes and stumbles. You’ll hear them break down current marketing trends not as distant concepts, but as actionable strategies you can adapt for your own clients. They openly share how they structure their operations, manage client relationships, and tackle the constant push to grow, all with a focus on cutting through the noise to what actually works. This isn't about theory; it's about the tangible steps you can take to strengthen your freelance foundation. Tuning into this podcast provides both a roadmap and a sense of community, reminding you that the questions on your mind are likely the same ones being discussed in real time. For those looking to move beyond inspiration and into implementation, The Two Lauras offer a grounded, honest perspective that makes the complex feel achievable.
Author: Language: English Episodes: 100

JFDI with The Two Lauras - For Freelance Social Media Managers
Podcast Episodes
173: Let’s Plan Your Best Q4 Ever! [not-audio_url] [/not-audio_url]

Duration: 21:26
Q4 is right around the corner, and 2026 is in sight. If we want to make the most of all the opportunities Q4 has in store for social media managers (upsells, Black Friday, Christmas – sorry for using the C word in Septem…
169: 3 Ways to Make the Most of Your Lead Magnet [not-audio_url] [/not-audio_url]

Duration: 14:03
Think that because you’ve created your lead magnet, you can dust your hands off and announce “my work here is done!”?Sorry – there’s definitely more we can do here! But, it’ll make you money in the long run, so we’re sur…
168: Boosted Posts: The Good, The Bad and The Ugly! [not-audio_url] [/not-audio_url]

Duration: 23:45
Boosting a post might seem like an easy way to get results instead of having to create dedicated ad campaigns… but is it a total waste of time and money?In today’s episode, we’re breaking down the pros and cons of boosti…
167: Reduce Your Tax Bill By Claiming These 6 Expenses [not-audio_url] [/not-audio_url]

Duration: 24:28
Expenses – they don’t have to be complicated! You’re probably already spending money on the 6 things we’re discussing in today’s episode, but haven’t realised they count as business expenses, so it’s time to change that.…
166: The 3 Types of Content You Need to Pin on Social Media [not-audio_url] [/not-audio_url]

Duration: 29:16
It’s not just Instagram that lets you pin posts now – so whatever platform you’re on, how can you strategically decide what posts would be best to highlight at the top of your page?Whatever you do – don’t just stick your…