138: Why You’re Not Attracting Four-Figure Budget Clients

138: Why You’re Not Attracting Four-Figure Budget Clients

Author: The Two Lauras January 7, 2025 Duration: 31:02

If you believe that businesses won’t pay four-figures for social media management, we’re happy to tell you that you’re wrong. There’s plenty out there that are – it’s just that unfortunately, you’re not attracting them to you. So, what is it that you’re doing that’s attracting low-budget clients, and turning off the high-paying ones? What can you start doing to attract businesses that are willing to pay you over £1000 per month, every month? 

In this episode, we’re chatting about:

  • Why social media management is a luxury, premium, exclusive, four-figures-per-month service
  • How your messaging and low “starting from” price is turning clients away
  • Why your positioning on social media needs to be spot on to attract clients
  • The reason that relying on referrals is going to get you nowhere

Check out the full show notes here!


Connect with us

If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!

We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.


Navigating the freelance world as a social media manager comes with unique challenges and opportunities, and JFDI with The Two Lauras is built specifically for that journey. Hosted by The Two Lauras, this podcast dives into the real, unfiltered experience of building a sustainable business in the social media sector. Each episode feels like a candid conversation with colleagues who have been there, offering practical advice drawn from their own successes and stumbles. You’ll hear them break down current marketing trends not as distant concepts, but as actionable strategies you can adapt for your own clients. They openly share how they structure their operations, manage client relationships, and tackle the constant push to grow, all with a focus on cutting through the noise to what actually works. This isn't about theory; it's about the tangible steps you can take to strengthen your freelance foundation. Tuning into this podcast provides both a roadmap and a sense of community, reminding you that the questions on your mind are likely the same ones being discussed in real time. For those looking to move beyond inspiration and into implementation, The Two Lauras offer a grounded, honest perspective that makes the complex feel achievable.
Author: Language: English Episodes: 100

JFDI with The Two Lauras - For Freelance Social Media Managers
Podcast Episodes
165: 4 Secret Places to Find Content Ideas [not-audio_url] [/not-audio_url]

Duration: 25:55
Content ideas sometimes feel really hard to come by, especially if you’re in a bit of a rut. If you’re fed up with getting stuck down Instagram rabbit holes, or Google giving you next to nothing, today’s episode is for y…
164: 3 Critical Ways to Legally Protect Your Business as a Freelancer [not-audio_url] [/not-audio_url]

Duration: 26:11
Don’t switch off just yet! Legal stuff might not be the most fun thing in the world – but it’s certainly incredibly important. After all, no one wants to be fined or worse – sued!In today’s episode, we’re sharing three c…
163: 8 Essentials a Social Media Manager Needs on Their Website [not-audio_url] [/not-audio_url]

Duration: 33:45
Your website has a job to do for you and your business – and it’s not just to sit there looking nice! We want our websites to do a lot of the heavy lifting for us, and help us to sign those dream clients easily.So, in th…
162: Our Three Biggest Takeaways from Atomicon 2025 [not-audio_url] [/not-audio_url]

Duration: 35:25
Atomicon is done and dusted for another year, and we wanted to record a little debrief episode about how it went this year, who our favourite speaker was, and common themes we noticed running through a lot of the talks.W…
160: Manage Your Client Relationships for a Stress-Free Summer [not-audio_url] [/not-audio_url]

Duration: 24:52
Taking a break shouldn’t feel awkward – but we know it sometimes can feel that way when you let your clients know you won’t be around. From enforcing your boundaries around availability, to whether you need to reduce you…
159: Get Ready for Summer! Why You Need to Plan Your Content NOW [not-audio_url] [/not-audio_url]

Duration: 25:48
Summer is almost here and you want to take a break, right?! Whether you’re jetting off somewhere sunny, or the sofa is calling your name, you want to relax without worrying about anything business related. The difficulty…
158: Use Tracking to Prove Your ROI to Clients [not-audio_url] [/not-audio_url]

Duration: 25:46
If the words “Meta Pixel” and “Google Analytics” break you out in a cold sweat – firstly, go and grab a towel, and secondly – listen to this episode!Tracking is such an important part of proving your worth to clients, so…
156: Why the Algorithm Isn’t Showing Your Content [not-audio_url] [/not-audio_url]

Duration: 24:43
If you feel like your content isn’t being seen by the right people (or literally anyone at all), your algorithm might be a bit confused. In this episode, we’re sharing exactly what you can do to give it clarity on who yo…