118: Best of LYPP 2025: Michelle Pontvert's Low-Lift Audio Event: How She Grew Her List and Re-engaged 924 People in 34 Hours

118: Best of LYPP 2025: Michelle Pontvert's Low-Lift Audio Event: How She Grew Her List and Re-engaged 924 People in 34 Hours

Author: Lindsay and Nora, Co-founders of Hello Audio January 6, 2026 Duration: 37:32

In this episode, we explore Michelle Pontvert's approach to hosting online events using private podcasts. Discover how this "easy events enthusiast" created a 33-contributor audio event in just 34 hours, achieved an 872-person listen-through rate, and saw a 40% uptick in overall business sales. Learn why Michelle chose audio over traditional summit formats and how she designed an experience that benefits hosts, collaborators, and listeners equally.

 

Topics Covered

  • Why audio-only events create better experiences for all parties
  • The 34-hour event creation process from pitch to launch
  • Outreach strategies that resulted in 33 out of 42 people saying yes
  • Using 30-60 day access periods instead of traditional 24-hour urgency
  • Re-engagement strategies for existing email subscribers
  • Native integrations between Thrive Cart, Kit, and Hello Audio
  • Follow-up email sequences to maintain engagement over extended periods


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For creators, coaches, and consultants, the landscape of digital content is constantly shifting, demanding new ways to build genuine connection. Launch Your Private Podcast explores one of the most effective yet underutilized tools for exactly that: creating a private, members-only audio feed for your community or customers. Hosted by Lindsay and Nora, the co-founders of Hello Audio, conversations here move beyond theory into the tangible steps of planning, recording, and launching a successful private channel. You’ll hear them discuss how to choose the right content for a subscriber audience, navigate the technical setup without getting overwhelmed, and leverage this intimate format to deepen engagement and provide exceptional value. This isn't about broadcasting to the masses; it's about cultivating a dedicated space where your most important work can be shared and discussed. Each episode is designed to break down the process, offering actionable advice drawn from their direct experience in building the Hello Audio platform. If you've considered using audio to deliver courses, community updates, or exclusive insights in a more personal way, this podcast provides the roadmap. Lindsay and Nora blend strategic thinking with practical tips, ensuring you finish an episode with a clear idea of what to do next. Tune in to transform how you connect with your audience, turning listeners into a committed inner circle.
Author: Language: English Episodes: 100

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