Building a Podcast Empire with Jack Davenport - [Making Media, EP.58]

Building a Podcast Empire with Jack Davenport - [Making Media, EP.58]

Author: Colossus | Investing & Business Podcasts March 7, 2024 Duration: 43:56
Making Media
BusinessEntrepreneurship
Our guest today is Jack Davenport. Jack is the Managing Director and Co-Founder of British-based Goalhanger Podcasts. Goalhanger is the largest independent podcast network in the U.K. and likely the world outside of the U.S. Its stable of shows do 30 million downloads a month. Goalhanger got its first big breakthrough with the excellent history podcast called “The Rest Is History,” and they've since grown into other verticals like politics, finance, football, and entertainment. It was great fun to talk all things podcasting with someone who's taking the medium by storm. Please enjoy this conversation with Jack Davenport.  For the full show notes, transcript, and links to the best content to learn more, check out the episode page here. ----- Making Media is a property of Colossus, LLC. For more episodes of Making Media, visit joincolossus.com/episodes. Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here. Follow us on Twitter: @ReustleMatt | @domcooke | @MakingMediaPod | @JoinColossus  Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com). Show Notes  (00:00:00) Welcome to Making Media (00:02:06) First Question - The Evolution of GoalHanger and Its Podcasts (00:04:19) The Success of 'The Rest is History'  (00:07:36) The Transition from Video to Audio (00:10:18) Revenue Streams and Business Model (00:14:45) The Importance of Hosts and Talent in Podcasting (00:18:16) Marketing Strategies and Branding (00:22:54) Partnerships with Other Media Businesses (00:25:24) The Importance of Retaining Intellectual Property (00:27:11) The Power of Cross-Promotion and Audience Growth (00:32:01) The Impact of High-Volume Podcasting (00:34:19) The Future Vision for Goalhanger (00:36:29) Debrief

Matt Reustle and Dom Cooke have spent years analyzing companies as investors, but found themselves drawn into a new, messy, and fascinating world: building a media company from the ground up. Their Making Media podcast, from Colossus | Investing & Business Podcasts, is the raw audio journal of that transition. Instead of theory, you get the real-time experiments, stumbles, and occasional breakthroughs of two practitioners who are actively trying to construct something lasting. Each conversation pulls back the curtain with seasoned media operators who have navigated these waters, offering hard-won tactical advice rarely shared publicly. Between these interviews, Matt and Dom hold themselves accountable, documenting the progress of their own ventures and breaking down the books, articles, and interviews that shape their thinking. The underlying mission gives this business and entrepreneurship podcast its pulse: a genuine fight to create substantive, long-form content in an economy increasingly optimized for fleeting clicks. For anyone curious about the operational realities of publishing, audience building, and sustainable creation, this series feels like getting a direct feed from the workshop floor, where ideas are forged into tangible assets.
Author: Language: English Episodes: 65

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Making Media
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