Episode 33: Scott Prugh on Product Value Streams and Service Ownership

Dr. Mik Kersten’s book, Project to Product, sparked a fundamental shift in how large organizations think about software delivery. That conversation continues and deepens in Mik + One: The Official Project to Product Podcast. Here, Kersten moves beyond the stage and the prepared keynote to host candid, unrehearsed dialogues with the people actually steering the world’s most significant technology-driven companies. Each episode is built around a simple, powerful premise: one guest, one conversation with nothing held back. You’ll hear from fellow authors, executives, and engineering leaders as they dissect the real-world application of flow frameworks and product-centric thinking. The discussions get into the granular challenges of shifting from project-oriented deadlines to sustainable product value streams, covering both the strategic wins and the difficult lessons learned. This isn't about abstract theory; it's a direct line to the tactics and philosophies used by industry pioneers. For anyone involved in technology business management-from team leads to the C-suite-this podcast serves as an essential masterclass. Listeners gain access to the nuanced, often unspoken details of scaling digital innovation, all through the lens of Kersten’s expertise and his guests' diverse experiences. The result is a consistently insightful resource for navigating the complex journey of modern digital transformation.