NDA’s An Audience With: Sir Martin Sorrell of S4 Capital

NDA’s An Audience With: Sir Martin Sorrell of S4 Capital

Author: New Digital Age June 18, 2024 Duration: 44:38
In the second of our special ‘An Audience With’ podcasts from Canne 2024, NDA editor sits down to chat with Sir Martin Sorrell, Co-Founder and Executive Chairman of S4 Capital. One of the ad industry’s biggest names, Sorrell shares his thoughts on how Cannes has changed over the past two decades, considers whether brands are ready for a first-party future and offers his take on the current marketplace. (“Digital keeps expanding, linear keeps contracting.”)

Tune into New Digital Age for a grounded conversation about the forces reshaping how we connect and conduct business. This isn't about breathless hype; it's a clear-eyed look at the practical realities of digital media and marketing, hosted by the team at New Digital Age. Each episode features candid interviews with the people actually building and navigating this landscape, from strategists and creators to analysts and entrepreneurs. You'll hear specific insights drawn from real campaigns and market shifts, paired with thoughtful analysis that cuts through the noise. Whether it's a deep dive into an emerging platform, a discussion on changing consumer behaviour, or an examination of a new regulatory challenge, the focus is always on what these developments mean for professionals right now. This podcast sits at the intersection of business, news, and technology, offering a valuable perspective for anyone whose work depends on understanding the digital world. It's for those who prefer substance over soundbites, providing the context and depth needed to make informed decisions in a rapidly evolving arena.
Author: Language: en-gb Episodes: 100

New Digital Age
Podcast Episodes
My Path to the Top: Beth Freedman, CEO, Dentsu X UK [not-audio_url] [/not-audio_url]

Duration: 42:01
“I would rather do good work with great people than great work with assholes” is the personal motto of Beth Freedman, CEO, Dentsu X, who joins us in the inaugural episode of My Path to the Top, a new podcast series in pa…
It's Always Media Thursday podcast with Madfest's Dan Brain [not-audio_url] [/not-audio_url]

Duration: 37:16
NDA Editor Justin Pearse and Publisher Andy Oakes are back with another easy ramble through the streets of a week in the digital media and marketing industry. In this week's episode, we review the trade press, looking at…
NDA Meets: Josh Hitchcock. Agency Account Director at Hawk [not-audio_url] [/not-audio_url]

Duration: 29:40
In the latest in our NDA Meets series, we sit down with Josh Hitchcock. Agency Account Director at Hawk. The discussion covers topics including sustainability in the digital advertising industry, "a topic all of us our l…
It's Always Media Thursday with special guest Charlie Crowe [not-audio_url] [/not-audio_url]

Duration: 36:50
NDA Editor Justin Pearse and Publisher Andy Oakes are back with another gentle ramble along the paths of a week in the digital media and marketing industry. We celebrate the end of January, the rare lack of illness on An…
It's Always Media Thursday [not-audio_url] [/not-audio_url]

Duration: 18:44
NDA Editor Justin Pearse and Publisher Andy Oakes are back with another shuffling glance at this week's digital media and marketing industry.
NDA It’s Always Media Thursday: Industry Events Special [not-audio_url] [/not-audio_url]

Duration: 41:59
In the latest It’s Always Media Thursday podcast, Editor Justin Pearse and Publisher Andy Oakes are back with their tradition shuffle through a week in digital media and marketing. This week we're joined by three of the…