YouTube Overlord of Podcasting? #561

YouTube Overlord of Podcasting? #561

Author: Rob Greenlee October 19, 2023 Duration: 0:00

YouTube Platform Challenges Discussed

Todd and Rob discussed the challenges and concerns of recommending YouTube to podcasters. Todd highlighted issues with the platform’s validation process, advertising policy, and monetization threshold. Additionally, he expressed concerns about the platform monetizing content and adding extra work for podcasters to manage each episode. They also discussed converting MP3 files into video files on YouTube and potentially losing metrics by replacing previously published episodes. Todd’s concerns about YouTube’s video-centric approach and Google’s past decisions regarding RSS were also discussed. Lastly, they discussed their concerns about Google’s decision to discontinue the Google Podcasts app, with Todd advising podcast creators to find alternative apps.

PHD In Podcasting?

Todd and Rob discussed an exciting new initiative – offering a ‘PhD in Podcasting’ to listeners who donate $1,000 to their show. They jokingly considered the logistics, including the design of the certificate and how to avoid counterfeiting. They also suggested that some listeners might be eligible for an honorary PhD. However, they acknowledged that no exams or qualifications would be required beyond the donation. The audience met the idea with amusement and intrigue, attracting many potential applicants.

Some AI Updates

The discussion covered the advancing technology of AI tools like Chat, Gpt, and Bard and how they can be used for conversations and image analysis. Rob shared his experience using these tools to analyze a podcast’s artwork. Todd mentioned testing the Zoom AI feature, which generates a summary of meetings and speculated about its potential for obsoleting third-party services. They discussed the importance of integrating AI into podcast hosting services and predicted that failure to do so would lead to the extinction of such companies within three years. They also reflected on the history and evolution of podcasting, including Leo Laporte’s past skepticism towards the medium. The conversation also involved regaining the rights to Todd’s book and updating it due to massive changes in the podcasting industry.

Podcasting Platform Progress

Rob and Todd discussed the potential for video podcasting to grow and their increased interest in this format. Todd emphasized the importance of feedback and communication between podcasters and hosting platforms and mentioned that they were working on improvements based on user suggestions. They also discussed the challenges of user interface (UI) design, acknowledging the need for consistency across different publishing methods. Todd and Rob discussed the advantages and disadvantages of other publishing platforms, noting that their platform offered more flexibility than WordPress. They concluded the discussion by reflecting on the need to occasionally overhaul a system rather than maintaining outdated versions. They also discussed the value-for-value feature in their interface and the current state of the podcasting industry.

Wrap Up

Rob and Todd discuss launching a new live show on the Streamyard channels in partnership with 4 Stream Yard. The show will focus on podcasts, content, and video and podcasting topics.  Todd shares his experience with roadcasters duo and the challenges of setting them up properly, mentioning that they are complicated devices requiring much testing. Adam Curry offers to send Todd configuration files.

Show summary created by Zoom AI

Get a Sticker: Send us your show sticker, and we will send you a New Media Show Sticker. Get on our sticker board for the show.

New Media Productions
365 N Willowbrook Rd
Suite: C
Coldwater, Mi, 49036

The post YouTube Overlord of Podcasting? #561 first appeared on New Media Show.


Hosted by veteran voice Rob Greenlee, New Media Show (Video) offers a grounded, weekly conversation about the realities of building an audience and a business in today's digital landscape. Each episode features a different guest co-host, bringing fresh perspectives from the trenches of content creation, marketing, and entrepreneurship. The discussions move beyond theory, focusing on practical strategies and the evolving tools that shape how we connect and communicate. You'll hear honest reflections on what works, what doesn't, and where the opportunities lie in the constantly shifting worlds of podcasting and online video. This isn't about hype; it's a clear-eyed look at the craft and commerce of new media, informed by Rob's long history in the space and the direct experiences of his weekly collaborators. Tune in for a straightforward exchange of ideas that feels more like a focused workshop than a broadcast, designed for anyone serious about understanding and navigating the business side of digital content.
Author: Language: en-us Episodes: 100

New Media Show (Video)
Podcast Episodes
2024 Podcast Hall of Fame Inductees #573 [not-audio_url] [/not-audio_url]

Duration: 0:00
On the New Media Show we delve into the exciting details of the 2024 Podcast Hall of Fame Inductees. This episode is not just an announcement; it’s an immersive preview of the podcasting world’s most awaited event that w…
Evolving Landscape and Challenges in Podcasting #572 [not-audio_url] [/not-audio_url]

Duration: 0:00
Todd and Rob discuss the various aspects of the podcasting industry, and its future trajectory is explored. The discussion begins with Todd and Rob addressing the current state and potential future of podcasting, emphasi…
The End of Year Wrap Up #571 [not-audio_url] [/not-audio_url]

Duration: 0:00
Todd and Rob, discuss various topics related to podcasting and technology. They start by discussing the New Media Show site going to a new platform and the importance of the updates. The discussion moves to certain podca…
Educating Podcast Listeners on Podcast Apps #570 [not-audio_url] [/not-audio_url]

Duration: 0:00
Todd and Rob discussed recent research showing that podcast listeners consume audio and video podcasts, often following the same shows in both formats. They debated whether podcasting is shifting towards more video, with…
Video Podcast and Open RSS versus Closed YouTube Hack #569 [not-audio_url] [/not-audio_url]

Duration: 0:00
Classic New Media show where we take some time and explain in detail and demystify some explosive comments making the rounds. Todd also criticizes a YouTube hack coming out of the Podcasting 2.0 initiative. ” Quick recap…
Podcast Advertising on Decline? #568 [not-audio_url] [/not-audio_url]

Duration: 0:00
With the number of companies laying people off and major networks reporting 7 figure losses everything may not be as well as it seems in the podcasting space. Todd and Rob engage in a lively and wide-ranging discussion a…
Navigating Technology, Monetization, and Industry Trends #566 [not-audio_url] [/not-audio_url]

Duration: 0:00
The “New Media Show” podcast episode features Rob and Todd, covering various topics relevant to the podcasting industry. With a focus on technology in podcasting, particularly on audio quality in different recording envi…
James Cridland and Sam Sethi on New Media Show #565 [not-audio_url] [/not-audio_url]

Duration: 0:00
James Cridland and Sam Sethi join the New Media show, engaging in a discussion about the evolving landscape of podcasting, particularly focusing on the integration of new technologies and standards such as Podcasting 2.0…
The Challenge of Introducing Podcasts to the Mainstream #564 [not-audio_url] [/not-audio_url]

Duration: 0:00
Todd and Rob, the mainstream, are already listening to podcasts! Yes, this is correct, but a portion of them have never heard a podcast, and we break it down with Tom Webster from Sounds Profitable to discuss how we get…
The Battle for Open Podcasting Begins #563 [not-audio_url] [/not-audio_url]

Duration: 0:00
So, has YouTube and others tainted the word Podcasting so bad now that people will automatically assume a podcast is just some Video YouTube channel? The battle of educating all podcasters on the value of open RSS must b…