In this episode of Passionate & Prosperous, I'm joined by Zhara-Marie Henry, founder of ZMN Co., an online operations agency that helps established coaches and consultants increase capacity and revenue through manageable, scalable operations — without constant founder intervention.
This is a real-time coaching session episode. Zhara came in knowing her numbers, believing in her offer, and ready to raise her rates — so why couldn't she do it? What we uncovered in this conversation is something I think a lot of you are going to recognize in yourselves.
If you've ever done all the right things to justify a higher price and still felt frozen when it came time to say the number — this episode is for you.
In this episode, we discuss:
- What's really going on when you know your value but still can't say the price
- The brain habit that makes us cap our own rates before our clients ever get the chance to
- Why the identity shift you think you need might not be what's actually missing
- What you need to believe about yourself, your clients, and the world to charge more
- How to refine your messaging when you're calling in a more growth-driven, mission-led client
- Why the first time you say a higher number is the hardest — and what changes after you do
Follow Zhara on Instagram and Threads @zeetheobm and on YouTube at Zhara-Marie.
Download Zhara's free Home Run Systems guide here.
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