NLP pseudoscience and its use by Chase Hughes and other con artists and deceptive faux-gurus

NLP pseudoscience and its use by Chase Hughes and other con artists and deceptive faux-gurus

Author: Zachary Elwood October 20, 2025 Duration: 2:21:10
You’ve probably heard of neuro-linguistic programming (NLP). It’s a popular thing. It’s the foundation for the work of popular life/business coach Tony Robbins, and there are many other popular trainers and “gurus” who have used NLP ideas as the basis for their work. The con artist Chase Hughes, whose lies and unethical behaviors I’ve examined on this podcast, is one such false guru whose origins are in NLP. This is a reshare of an episode from Chris Shelton’s “Speaking of Cults” podcast, which you can find on YouTube. We talk about: the history and origins of NLP and the ideas it contains; the good and the bad in NLP; my own experiences working for 6 months in the NLP industry; how people like Chase Hughes and other obvious charlatans succeed at gaining popularity (e.g., Chase Hughes being promoted by Joe Rogan and Dr. Phil); how Joe Rogan's and Chase Hughes' popularity relate to political polarization; and more.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Ever wonder what a professional poker player notices about your tells, or how an FBI interrogator knows when someone’s lying? People Who Read People: A Behavior and Psychology Podcast digs into these questions through conversations with a fascinating array of experts. Host Zachary Elwood sits down with people whose jobs depend on accurately interpreting others-from jury consultants and behavior researchers to sports analysts and deception detection professionals. Each episode pulls back the curtain on the practical frameworks these individuals use to make sense of why we act the way we do, moving beyond textbook theory into the messy, applied reality of human interaction. With over 135 episodes in the archive, this podcast offers a deep and varied library exploring the subtle signals, hidden motivations, and cognitive patterns that drive our daily lives. You’ll hear specific stories and case studies that reveal how understanding behavior plays out in high-stakes courtrooms, strategic games, and everyday relationships. It’s for anyone curious about the mechanics of social dynamics, self-awareness, and the art of observation. Elwood’s grounded, interview-led approach makes complex psychological concepts accessible and immediately relevant, building a resource that feels both insightful and genuinely useful.
Author: Language: en-us Episodes: 100

People Who Read People: A Behavior and Psychology Podcast
Podcast Episodes
Angry Chase Hughes’ fans lash out after his lies are revealed [not-audio_url] [/not-audio_url]

Duration: 28:48
This is a follow up to my last episode, in which I shared information about the many lies of Chase Hughes, the self-described “#1 expert in behavior and influence.” Some of the fans of Chase Hughes and the show he’s on,…
An astrology non-believer talks to an astrologist [not-audio_url] [/not-audio_url]

Duration: 1:04:33
I talk to a professional astrologist named Ophira Edut. I myself don't believe in astrology but I was interested in asking her questions I've wanted to ask about astrology, and about belief in astrology. Topics include:…
Fake psychology/behavior expert Jack Brown analyzes Trump's behavior [not-audio_url] [/not-audio_url]

Duration: 17:49
I talk again about fake behavior expert Jack Brown, whose pseudoscientific behavior analysis work I devoted a past episode to. Brown got some recent attention in a Raw Story article for an analysis he wrote about how Tru…
A cry for help from failed podcast host and author Zachary Elwood [not-audio_url] [/not-audio_url]

Duration: 7:56
Apologies for the sad clickbait-y title. I'll be okay. I was trying to be a little funny. This is just some updates on things I've been working on and how you might help me if you'd like to do so. Or apart from helping m…
Objections to efforts to reduce American political polarization [not-audio_url] [/not-audio_url]

Duration: 1:09:08
Media bias specialist Vanessa Otero, founder of Ad Fontes Media, talks to me (Zach Elwood) about my books aimed at reducing toxic political polarization in America. Topics discussed include: common objections to and skep…