163: Make Social Media Less of a Chore & More of a Customer Magnet

163: Make Social Media Less of a Chore & More of a Customer Magnet

Author: Candace D'Agnolo of Pet Boss Nation® January 19, 2025 Duration: 35:01
Is your pet business’ social media presence accidentally sending the wrong message to potential customers?  In this episode, Candace chats with the Pet Boss Nation team social media guru, Amanda Nelson, about why 2025 is the year to turn your social media into a customer MAGNET for your pet business. 🧲 And, 🚨SPOILER ALERT: It's not just about posting cute pet pics anymore! In this episode, you'll learn:  📲 The Instagram profile must-haves that most pet businesses are missing (and why they're costing you customers!) 📲 How to make Facebook work for you (even if you think "nobody uses it anymore") 📲 What the TikTok ban drama means for your business (and why having all your eggs in one social media basket is risky!) 📲 Simple ways to make social media fun again (because you didn’t open a pet business to become an influencer) 📲 The #1 mistake that might be sending your potential customers to shop 45 minutes away 📲 Why 2025 is the make-or-break year for pet businesses on social media Ready to stop letting social media be the chore you hate and turn it into the tool that grows your business?  Listen in to get your social media strategy working as hard as you do... especially now, when it matters most! View Transcript Show Notes Join Us Online Find us on Facebook Join our Free Pet Industry Facebook Group Follow us on Instagram Read our Blog

Running a local pet business is a unique blend of passion and hard-nosed strategy, and the Pet Boss® Podcast with Candace speaks directly to that reality. Hosted by Candace D'Agnolo of Pet Boss Nation®, these conversations move beyond generic advice to tackle the actual challenges faced by shop owners and service providers on Main Street. You'll hear from fellow pet supply store operators, groomers, dog daycare managers, trainers, and sitters who are navigating the same daily realities you are. The discussions blend foundational business principles with actionable secrets that are proving effective right now, all within the specific context of the animal care industry. This isn't about abstract theory; it's about what works when the bell on your door jingles and a client walks in with their pup. Each episode aims to provide honest, peer-driven insights because, as any pet professional knows, a dog business is indeed big business. Tune in for a candid look at building resilience and success from the ground up, designed specifically for the dedicated local entrepreneur in the vibrant world of pets.
Author: Language: English Episodes: 100

Pet Boss® Podcast with Candace
Podcast Episodes
230: Global 2026 Recap & Candace's Favorite Things Awards [not-audio_url] [/not-audio_url]

Duration: 34:46
Candace and Morgan are back from sunny Orlando after a long week at Global Pet Expo 2026 - and this episode is packed with behind-the-scenes insights, favorite product discoveries, and Morgan's fresh first-timer perspect…
226: Q2 Is Your Biggest Marketing Opportunity: Get The Strategy Here [not-audio_url] [/not-audio_url]

Duration: 32:38
Be honest: when was the last time you looked at your calendar and knew exactly what you were promoting, posting, and doing in your business three months from now? Do you even know what you're doing next week? Or do you w…
225: Donation Requests: Burden or Business Strategy? [not-audio_url] [/not-audio_url]

Duration: 28:53
How many donation requests have landed in your inbox lately? Today? This week? This month? Silent auctions, raffles, gift baskets, event sponsorships - can you donate a gift card? And if you're honest, how many of those…
224: 2,000 emails: Zero Campaigns. Here’s What I’m Doing About It [not-audio_url] [/not-audio_url]

Duration: 33:19
Is email marketing dead? Well, Candace sure hopes not - because she's been sitting on over 2,000 customer emails from Dante and Dory's for the last 5 months and has done absolutely nothing with them. And as a business co…
223: What Slow Sales Are Really Telling You & How to Fix It [not-audio_url] [/not-audio_url]

Duration: 34:00
It's cold. People are sick. Business feels quiet. Sound familiar? Candace is coming to you fresh off 10+ days sick with the flu - three of them completely in bed - and using this slower winter stretch at Dante and Dory's…