Why Showing Up Long Enough Changes Everything [Classic]

Why Showing Up Long Enough Changes Everything [Classic]

Author: Alitu via The Podcast Host January 5, 2026 Duration: 49:01

Almost all the benefits of podcasting stem from one thing – and that’s consistency. If you publish quality content over a prolonged period of time, you eventually hit a critical mass of episodes you can now call your “back catalogue” – and it’s a powerful tool.

On this episode of Podcraft, we’re going to look at the benefits of this published body of work, which includes the ability for new listeners to binge your content, as well as providing you with a tonne of repurposing options, too.

Following up on our previous episode, From Doubt to Determination, we’ll also continue to explore the barriers and challenges our Indiepod Legends have faced, as well as how they’ve overcome them. It’s another value-packed programme filled with lessons, takeaways, and motivating anecdotes!

The Podcasts

Podcraft is brought to you by Alitu and The Podcast Host


If you've ever felt overwhelmed by the technical side of starting a show or wondered how to turn your passion into a sustainable project, PodCraft by Alitu: Honing the Craft of Podcasting is made for you. Hosts Colin and Matthew, with their three decades of shared experience, act as practical guides through the entire process. They move beyond theory, offering actionable advice you can use immediately. You'll hear detailed discussions on specific skills, from something as fundamental as selecting your first microphone to more advanced strategies like leveraging live events for community growth. The conversation also tackles the business and marketing realities, exploring how to effectively expand your audience and create revenue from your work. What sets this podcast apart is its balance of deep-dive tutorials on single topics and illuminating interviews with creators who share their own real-world successes and lessons learned. It’s a resource that recognises podcasting as both a creative outlet and a serious venture, providing the grounded, no-fluff guidance needed to refine your sound and build something that lasts. Tune in weekly for a dose of clarity and direction for your own audio journey.
Author: Language: en-gb Episodes: 100

PodCraft by Alitu: Honing the Craft of Podcasting
Podcast Episodes
Podcasting Used to Be Hard—Here’s What’s Changed [not-audio_url] [/not-audio_url]

Duration: 52:34
In the distant past, when listeners synced MP3 players with iTunes and early homo sapiens tried to get their shows in "New & Noteworthy", podcasting was a tricky medium to create content in. We used Skype and built websi…
Try These 6 Compelling & Shareable Content Frameworks [not-audio_url] [/not-audio_url]

Duration: 10:43
A quickfire episode running through the following content frameworks, with examples and exercises on how to apply them in your own podcast. Lists: Where you break things down into bite-sized, numbered pieces that are eas…
9 Great Podcast Stats From the Past Year [not-audio_url] [/not-audio_url]

Duration: 55:53
We've run a fair few surveys and reports this year, all of which have produced some interesting and actionable data. On this episode, we look at nine headline stats from 2024, and talk through the takeaways and lessons w…
Keep Publishing Over the Holidays - Here's Why... [not-audio_url] [/not-audio_url]

Duration: 34:24
It's tempting to take a break from podcasting over the holidays, not because you necessarily want to, but because you think your audience will do the same. However, data from the latest Podcast Marketing Trends Report su…
Podcast Discovery Stats: How Folks Find Pods, & Why They Listen [not-audio_url] [/not-audio_url]

Duration: 1:07:09
It's time to delve into the findings of our 2024 Podcast Discoverability Survey. Here, you'll find data on everything from whether or not it's easy to find new podcasts, to how audio quality and ads affect podcast listen…