131. When to Trust Your Marketing Provider and When to Push Back

131. When to Trust Your Marketing Provider and When to Push Back

Author: Brian Harding September 12, 2023 Duration: 22:38

For many, marketing is once again becoming a part of our business to which we must pay attention.

Keeping our people busy is not a gimme like it was a year ago.

When revamping or relaunching marketing campaigns, it’s critical to know when to trust our marketing provider and when to push back.

In this episode, I’ll share my thoughts on how to do this effectively.


Are you ready to solve the most immediate problems in your company?


Is it time for you to learn the strategies to grow and scale your business so you can have both the money and time you dream of?


Are you tired of feeling alone, and wish you could be around other business owners who will 'get you' and understand exactly what you are going through?


If so, come check out my Service Business Academy membership, where you can ask about, and we will immediately solve, the most pressing problems you are facing RIGHT NOW.


Plus, you’ll be part of a group of people who know exactly what you are going through in a way that even your family can’t quite understand.


To get the Zoom and other details, just send a quick, introductory email to hello@serviceindustrysuccess.com with the word 'group' in the subject.

 

Learn more about Brian's training and coaching at: https://www.serviceindustrysuccess.com


Schedule a complimentary, one-on-one, session with Brian to tackle your most pressing problem today at: https://calendly.com/success-session-with-brian/45min


Brian Harding has spent years in the trenches of service businesses, and in Service Industry Success, he turns that hard-won knowledge into practical advice you can use right away. This isn't about abstract theory; it's a direct conversation focused on the real-world hurdles facing owners and managers in fields like contracting, auto repair, IT, accounting, and other B2B services. Each episode digs into the specifics of running that type of operation, whether you're figuring out how to grow without burning out, learning to delegate effectively, or navigating tricky situations with customers and team members. Brian covers the full spectrum, from daily processes to long-term strategy, offering actionable tactics drawn directly from his experience. The Service Industry Success podcast feels like getting candid advice from a seasoned mentor who understands exactly the pressure points in your business. You'll find a clear-eyed look at common pitfalls and straightforward ideas for building a more resilient and profitable company, all tailored to the unique rhythms and demands of service-based work.
Author: Language: English Episodes: 100

Service Industry Success
Podcast Episodes
160. Us Against the Solution Box [not-audio_url] [/not-audio_url]

Duration: 19:15
How did I make sure I was focused on the parts of my customers’ journey I thought could make the most impact on sales, retention, and word-of-mouth advertising?I competed against the “Solution Box”.What is the solution b…
159. How Can I Define My Company's Competitive Advantage? [not-audio_url] [/not-audio_url]

Duration: 23:48
You know your company is great.And you want potential customers and referral sources to know too.But it’s not easy to put your greatness into words.Why is that?More importantly, how do we overcome it?Tune in and I’ll tel…
158. How Can I Better Understand My Target Market? [not-audio_url] [/not-audio_url]

Duration: 23:46
It’s almost impossible to articulate how hard our lives are when we don’t understand our clients.And, once we truly understand customers, and potential customers, our lives are profoundly easier in ways that are unimagin…
157. The Gift That Keeps on Giving [not-audio_url] [/not-audio_url]

Duration: 14:06
This week we are going to talk about quitting – or rather not quitting.I share a couple of statistics about podcasting that will blow your mind, and then of course we’ll talk about how that relates to you and your busine…
156. Perfect Procedures or Imperfect Processes? [not-audio_url] [/not-audio_url]

Duration: 25:28
Everyone knows we need to get our processes and procedures documented and in place.But there is a lot of confusion around this topic, from general understanding to specific applicationsIn this episode, I hope to clarify…
155. What Went Wrong, Not Who Did Wrong [not-audio_url] [/not-audio_url]

Duration: 24:44
Like you, I’ve seen, worked with – and for – some great bosses. I’ve also seen, worked with, and for, some that taught me about the kind of leader I don’t want to be.Of course, there are several key distinctions between…
154. Perhaps the Biggest Mechanical Growth and Scaling Restrictor [not-audio_url] [/not-audio_url]

Duration: 18:39
No doubt there are several reasons business leaders and owners are held back from growing their teams and companies.Today I’m going to talk about the critical reason that, mechanically, may be the most restrictive.Tune i…
153. When You're in Charge, How Will You be Held Accountable? [not-audio_url] [/not-audio_url]

Duration: 20:41
We spend the vast majority of our lives reporting to someone: parents, teachers, bosses, and even spouses.But, when you grow your company, you no longer have that person to make you do the things that must be done.Our co…
152. The Top Three Reasons Most Training Doesn't Work [not-audio_url] [/not-audio_url]

Duration: 21:37
Most business leaders and business owners feel like they spend a ridiculous amount of their time repeating the same things over and over.Simultaneously, those same business owners and leaders feel like they are not makin…
151. Questions to Answer Before Doing More Work on Your Procedures [not-audio_url] [/not-audio_url]

Duration: 14:33
For many, a major project ahead is getting processes and procedures in place and documented.This can be a daunting task.Today, I hope to make the work of documenting your processes and procedures a whole lot easier.Get m…