147 Financial Intelligence: An Intentional Approach to Your Numbers

147 Financial Intelligence: An Intentional Approach to Your Numbers

Author: Jennifer Barcelos and Sandy Connery January 3, 2020 Duration: 32:58
#147 An Intentional Approach to Your Numbers It is a common misconception that numbers are out of a business owner’s control. This pervasive thinking is not only untrue but also lends itself to a passive financial approach. Jeni and Sandy want you, as the powerful entrepreneurs you are, to take charge and be intentional about your numbers. During this episode, they debunk this passivity myth and discuss why it is so important to realize that you have financial agency as well as what you can do once you make this pivotal mindset shift. They also move past the conventional understanding of profit and offer an alternative lens. Profit should be the ultimate goal of every business endeavor, so changing current thinking unlocks unlimited potential. They have used this model to great success in their own businesses and they share these stories today. Ultimately, in shifting thinking about profit and numbers, you change your approach to business entirely.   Key Points From This Episode:   Why moving from financial passivity to realizing you have agency can fear-inducing.   Learn why it is not a good idea to start a business with the ultimate goal of getting a salary.   Profit and financial freedom should be the motivators of any business.   Women carry their experience as employees over into their roles as business owners.   The long game: why it is crucial to have an overarching vision to drive business decisions.   Unpacking the conventional understanding of profit and an alternative suggestion.   By adopting a ‘profit-first’ mentality, you gain clarity on the tools you need to get you there.   Learn how Jeni used a profit-first approach in her family business and how it succeeded.   Discover how Jeni and Sandy handled their salaries with Namastream.   A look at the suggested percentages of salaries, taxes, and revenue from Profit First.   Find out why the snowball effect gives you the psychological momentum to keep going.   Words of Wisdom: “When you hold agency for your outcomes, you’re responsible both for your successes as well as for your failures.”   “We are not the victim of our businesses.”    Links Mentioned in Today’s Episode: Bench — https://soulfulmbapodcast.com/bench Namastream — https://namastream.com/   Joy: Hilma af Klint at the Guggenheim — https://www.youtube.com/watch?v=CHdud9km7bQ Hilma af Klint: Paintings for the Future — https://amzn.to/2MPHz02 Hustle: Profit First — https://amzn.to/37uV1hV

There’s a particular kind of ambition that isn’t just about scaling a business, but about building a life that feels whole and authentic along the way. That’s the space where Soulful MBA Podcast lives. Hosted by Jennifer Barcelos and Sandy Connery, this is a conversation between two friends who are actually doing it-navigating the messy, rewarding reality of creating a company from nothing. They talk through the logistics of remote partnership, the challenges of conscious online engagement, and the personal growth that happens when your work is deeply tied to your values. It feels less like a lecture and more like you’re overhearing a candid, strategic coffee chat between two people who’ve been there. You’ll find practical advice woven into stories of trial and error, all aimed at ambitious women who are done with the hustle-for-hustle’s-sake model. This podcast serves as both a roadmap and a reassurance, proving that a successful business can be built with intention, friendship, and a lot of soul.
Author: Language: English Episodes: 50

Soulful MBA Podcast
Podcast Episodes
122 Our Controversial Approach to Facebook Groups [not-audio_url] [/not-audio_url]

Duration: 17:58
We’ve got a complicated relationship with our Facebook Group. Every few months we have a serious conversation about shutting it down. Neither of us would ever choose to spend time on Facebook for fun, so our Group is rea…
121 What is a Beta Launch (and how can it help my business)? [not-audio_url] [/not-audio_url]

Duration: 34:25
In this episode, we explain the concept of beta launching—and why we encourage all of our clients to use this strategy to launch new products, programs, and service packages. You’ll learn why we think that releasing an i…
120 Finding Your Inner Voice with Kelly Covert [not-audio_url] [/not-audio_url]

Duration: 38:49
Kelly Covert is an inner voice coach with a passion for helping women believe and achieve their big vision by connecting deeply with the wisdom that is inside of them (all while owning their worthiness each and every day…
119 A Culture of Failure: The Story of Elizabeth Holmes [not-audio_url] [/not-audio_url]

Duration: 26:50
In this controversial conversation, we share our thoughts and feelings about the downfall of Elizabeth Holmes—the youngest self-made female billionaire in history. After dropping out of Stanford at age 19, Elizabeth foun…
117 The Biggest Mistake We See With New Online Teachers [not-audio_url] [/not-audio_url]

Duration: 23:55
We’ve been noticing FAR too much attention lately being placed on the technical intricacies of building a business. We, as humans, tend to obsess over the things we can easily control or measure (Equipment! Productivity!…
116 Building the She Recovers Movement with Taryn Strong [not-audio_url] [/not-audio_url]

Duration: 38:28
Taryn is the co-founder of SHE RECOVERS (with her mama, Dawn Nickel.) SHE RECOVERS® is an international movement of self-identified women in or seeking recovery from a wide variety of issues, including substance use diso…
115 Building a Marketing Empire with Emily Hirsh [not-audio_url] [/not-audio_url]

Duration: 37:04
In today’s episode, we interview Emily Hirsh—an industry leading Facebook Ads and Sales Funnel Strategist who works with high-profile entrepreneurs to grow their businesses online. In less than three years she has expand…
114 Do I Really Need a Sales Funnel? [not-audio_url] [/not-audio_url]

Duration: 27:11
If you’re working in the online sphere, you’ve probably heard the term “sales funnel” more times than you can count. But understanding what it is (and how it can help your business) is a whole other story. A sales funnel…
113 Growing a Family Maker Business [not-audio_url] [/not-audio_url]

Duration: 32:41
In this episode, we check in with Jeni about her family’s maker business, Woodland Alchemy. It’s now been a year since the seed of an idea began to germinate into a creative outlet, a family hobby, and (eventually) a loc…