“We’ve Never Paid That Much…” Here’s My Reply

“We’ve Never Paid That Much…” Here’s My Reply

Author: Justin Moore September 23, 2025 Duration: 17:41
“What’s your CPM?” “We’ve never paid that much before.” “Can we start with a one-post test?” If you’ve ever heard any of these from a brand, this episode is your new playbook. Justin and Joe go head-to-head in a live negotiation role-play game — reacting in real time to difficult objections and breaking down exactly how creators should respond. You’ll learn: Why CPM is the wrong question (and what to say instead) How to pivot the conversation to Awareness, Repurposing, or Conversion goals (ARC Framework) What to say when a brand says they’ve worked with “cheaper creators” 💡 Whether you're a podcaster, YouTuber, or newsletter writer, this will help you land higher-quality sponsorships. Grab the book to learn all the secrets: https://sponsormagnet.com Want one-on-one guidance? Join Wizard’s Guild: https://wizardsguild.com

If you're building an audience and wondering how to actually make it work for you, there's a gap between creating content and creating a real business. Sponsor Magnet: Attract, Price, & Execute Dream Partnerships exists for that exact shift. Host Justin Moore, who developed the Sponsor Magnet system and founded Creator Wizard, moves past vague inspiration and into the precise mechanics of brand deals. You'll hear direct conversations about how to position yourself so companies seek you out, how to confidently price your offerings beyond basic rates, and how to structure partnerships that are rewarding for both sides. This isn't about waiting for an inbox miracle; it's a tactical guide for converting your influence into a reliable revenue stream. Each episode of this podcast focuses on a specific, actionable strategy, drawing from the real-world processes that have already worked for hundreds of other creators and entrepreneurs. The tone is straightforward and rooted in experience, cutting through the noise to discuss what actually works in the evolving landscape of sponsored content and strategic partnerships. For anyone serious about treating their creative work as a sustainable business, this podcast provides the missing playbook.
Author: Language: en-us Episodes: 45

Sponsor Magnet: Attract, Price, & Execute Dream Partnerships
Podcast Episodes
Pitching Brands in 60 Seconds (It Went Horribly) [not-audio_url] [/not-audio_url]

Duration: 20:22
How fast can you pitch a sponsor you've never heard of? In this episode, Justin and Joe introduce a powerful (and hilarious) training game for creators: the Sponsor Fishbowl Spinner. Each round, they pull a random real o…
He Said No to Sponsors for Years... This Interview Changed Everything [not-audio_url] [/not-audio_url]

Duration: 1:00:27
He’s sold millions of books. He’s been on the biggest stages. He’s never done a single sponsorship deal. In this special coaching session, I sit down with Nir Eyal (Indistractable, Hooked) to explore what sponsorship str…
[DELETED ON YOUTUBE] Welcome to Sponsor Magnet! [not-audio_url] [/not-audio_url]

Duration: 2:41
Tired of charging $100 for what should be $10,000 deals? Ready to stop eating ramen while sitting on thousands of untapped sponsorship dollars? Welcome to the Sponsor Magnet Podcast – the only show obsessed with helping…