#71 Elyse Collat: Tips to Learn BEFORE Launching Your Online Store

#71 Elyse Collat: Tips to Learn BEFORE Launching Your Online Store

Author: Pivotal Conversations April 17, 2023 Duration: 1:06:34
Meet Elyse Collat: Ecommerce pro and pet adventure business Founder turned Head of Ecommerce at Thank You and Frank Green. Discover how her new venture, Wild Thing Ecommerce, simplifies the digital jungle for aspiring entrepreneurs! Produced by Pivotal Conversations Edited by Pivotal Conversations 05:11 - Leveraging Ecommerce Leadership for Business Growth 09:41 - Why Your Business Needs a Strong Ecommerce Team 14:09 - Unlocking Ecommerce Success for Your Business in Today's Market 22:32 - How to Discover the Perfect Niche for Your Brand 25:30 - The 4 Ps of Ecommerce: Problem, People, Product, Profit for Business Owners 34:12 - Captivating Your Audience and Establishing Unique Positioning for Your Brand 37:08 - Mastering Pricing Strategies for Higher Profits in Ecommerce 44:50 - Expert Tips on Pricing Strategies for Business Owners in Ecommerce 48:09 - Key Factors to Consider for Shipping Costs in Your Ecommerce Business 54:16 - Embracing Failure as a Business Owner in the Ecommerce World 58:39 - Essential Traits for Ecommerce Success 50% OFF YOUR FIRST EPISODE WITH PIVOTAL CONVERSATIONS: ENQUIRE NOW | https://form.typeform.com/to/Yip9hyME GET BUSINESS INSURANCE HERE: BIZCOVER | https://www.bizcover.com.au/?utm_source=pivotal_conversations&utm_medium=referral&utm_campaign=podcast USE CODE: PIVOTAL25 SUBSCRIBE HERE: https://www.youtube.com/channel/UCOIut6UUkQp-xI6YOs8SvWQ LISTEN ON SPOTIFY: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/au/podcast/pivotal-conversations/id1479491840 FOLLOW PIVOTAL CONVERSATIONS: INSTAGRAM | https://instagram.com/pivotalconversations TIKTOK | https://tiktok.com/@pivotalconversations FOLLOW KYLE: INSTAGRAM | https://instagram.com/kylertraynor FOLLOW ELYSE: INSTAGRAM | https://www.instagram.com/wildthingecommerce Learn more about your ad choices. Visit megaphone.fm/adchoices

Behind every successful company is a collection of moments that never make the press release-the late-night doubts, the accidental breakthroughs, the conversations that changed everything. Startup Diaries, from Pivotal Conversations with Kyle Traynor, opens up that private world. Instead of polished success stories, this podcast leans into the raw, instructive journey of building something from nothing. You’ll hear founders recount not just their triumphs, but the specific missteps and hard-won insights that truly shaped their path. Each episode feels like a candid coffee chat, dissecting the real decisions behind the headlines. It’s for anyone curious about the human side of business, whether you’re an aspiring entrepreneur, a student of strategy, or simply fascinated by how ideas become reality. Tune in for an education in resilience, straight from the source. This is where the textbook theory meets the messy, brilliant practice of creation, making it a standout listen in the business podcast landscape.
Author: Language: English Episodes: 100

Startup Diaries
Podcast Episodes
#59: Bali Body Co-Founders - From 0 To 1.4 Million Followers [not-audio_url] [/not-audio_url]

Duration: 1:03:43
On this week's Episode of Startup Diaries, Kyle sits down with Laura and Dave, Co-Founders of Bali Body. Laura and Dave were living the tropical island life in Bali. This is where the inspiration to create a brand that d…
#58: Chelsea Pottenger On The Dark Truth Of Hustle Culture [not-audio_url] [/not-audio_url]

Duration: 47:34
On this week's Episode of Startup Diaries, Kyle sits down with Chelsea Pottenger, Founder of EQ Minds and Author of The Mindful High Performer. Chelsea is responsible for helping brands such as eBay, Google, Telstra and…
#56: (DEBUNKED) 5 Must Have Marketing Strategies For 2022 [not-audio_url] [/not-audio_url]

Duration: 53:43
On this week's Episode of Startup Diaries, Kyle and Olivia sit down to debunk their 5 MUST HAVE Marketing Strategies For 2022. Did their predictions actually come true? Is it too late to implement these staregies? What i…
#54: Daniel Flynn On Building A Product That Changes The World [not-audio_url] [/not-audio_url]

Duration: 53:06
On this week's Episode of Startup Diaries, Kyle sits down with Daniel Flynn, the Co-Founder of Thankyou and author of best-selling book, Chapter One. Daniel Flynn helped raise more then $17,000,000 for 22 of the word's p…
#53: Paul Waddy On Building An 8 Figure E-Commerce Brand [not-audio_url] [/not-audio_url]

Duration: 1:17:31
On this week's Episode of Startup Diaries, Kyle sits down with Paul Waddy, Director of Paul Waddy Advisory Pty Ltd and Author of Shopify for Dummies. With over 12 years experience advising some of Australia's most succes…
#52: Effie Kats The #1 Way To Stop Your Business From Failing [not-audio_url] [/not-audio_url]

Duration: 1:02:43
On this week's Episode of Startup Diaries, Kyle sits down with Effie Kats, the Founder of Effie Kats Official and Co-Founder of Bayse. At only 23 years old, Effie built the brand 'Zachary The Label', which saw unpreceden…
#51: Tobi Pearce On Lessons From A $400 Million Exit [not-audio_url] [/not-audio_url]

Duration: 1:18:25
On this week's Episode of Startup Diaries, Kyle sits down with Tobi Pearce, the Co-Founder of SWEAT. Tobi reveals his $400 million exit from SWEAT, after selling to the US software company iFIT and his life since steppin…