Startup EP 26: Michael Ramsey On The Formula That Built Multiple Multimillion-Dollar Businesses

Startup EP 26: Michael Ramsey On The Formula That Built Multiple Multimillion-Dollar Businesses

Author: Pivotal Conversations February 28, 2022 Duration: 1:03:56
In this weeks episode, Kyle sits down with the Founder of Strong, Michael Ramsey. Michael Ramsey has a proven track record in successfully creating and growing established brands. Owning several F45 locations, Ramsey's F45 Studio was recognised as the fastest growing. Michael takes us through the shift from being a franchisee of F45, to now a franchisor of Strong. With over 70 confirmed locations of Strong, Ramsey knows exactly what it takes to scale a business. Michael covers the fitness industry as a whole and shares his key learnings in business, innovation, scaling, building brand equity and community.   0:00 - Introduction 6:10 - From Being A Franchisee To Being A Franchisor 8:05 - Why Ramsey's F45 Was So Successful? 9:10 - The Importance Of PR In Business 12:00 - How To Build Brand Equity 19:45 - Building Strong And Its Branding 24:05 - How Do You Build Community In Business? 26:12 - How Staff Can Either Break Or Make Your Business 31:54 - Starting A New Business 37:05 - Innovating In Business 42:00 - Making Your Business Stand Out 53:10 - Quickfire SWYFTX AFFILIATE LINK: https://trade.swyftx.com.au/register/?ref=pivotalconversations&promoRef=conversations20&promoRef=conversations20 GET $20 WORTH OF BITCOIN IF YOU SIGN UP USING THIS LINK ^ SUBSCRIBE HERE: https://www.youtube.com/channel/UCOIut6UUkQp-xI6YOs8SvWQ LISTEN ON SPOTIFY: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/au/podcast/pivotal-conversations/id1479491840 FOLLOW PIVOTAL CONVERSATIONS PODCAST: INSTAGRAM | https://instagram.com/pivotalconversations TIKTOK | https://tiktok.com/@pivotalconversations LINKEDIN | https://www.linkedin.com/company/pivotalconversations FOLLOW KYLE: INSTAGRAM | https://instagram.com/kylertraynor FOLLOW MICHAEL RAMSEY: INSTAGRAM  | https://www.instagram.com/ramslegit  FOLLOW STRONG: INSTAGRAM | https://www.instagram.com/strong  SUBSCRIBE TO PIVOTAL CONVERSATIONS PODCAST CLIPS: https://www.youtube.com/channel/UCdPNGxKEQwQx_jcsYt1tYDw  Learn more about your ad choices. Visit megaphone.fm/adchoices

Behind every successful company is a collection of moments that never make the press release-the late-night doubts, the accidental breakthroughs, the conversations that changed everything. Startup Diaries, from Pivotal Conversations with Kyle Traynor, opens up that private world. Instead of polished success stories, this podcast leans into the raw, instructive journey of building something from nothing. You’ll hear founders recount not just their triumphs, but the specific missteps and hard-won insights that truly shaped their path. Each episode feels like a candid coffee chat, dissecting the real decisions behind the headlines. It’s for anyone curious about the human side of business, whether you’re an aspiring entrepreneur, a student of strategy, or simply fascinated by how ideas become reality. Tune in for an education in resilience, straight from the source. This is where the textbook theory meets the messy, brilliant practice of creation, making it a standout listen in the business podcast landscape.
Author: Language: English Episodes: 100

Startup Diaries
Podcast Episodes
Lesson: How to launch a business with $0 [not-audio_url] [/not-audio_url]

Duration: 12:06
Join Kyle on Startup Diaries as he sits down with Sabri Suby discussing how he launched King Kong with $0. Listen To The Full Episode Here: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781&nd=1 Wa…
Lesson: The Formula for Scaling to 9 Figures [not-audio_url] [/not-audio_url]

Duration: 12:48
Join Kyle on Startup Diaries as he unpicks the formula of scaling to 9 figures with Frank Body Founder Jess Hatzis. Listen To The Full Episode Here: https://open.spotify.com/episode/7KNEQI0hPF408VcRKWgCAn?si=7f04901f84b0…
Learn: The Conversion Code - Proven Strategies to Multiply Your Sales [not-audio_url] [/not-audio_url]

Duration: 31:11
On this week's Episode of Startup Diaries, Kyle sits down with Clay and Nathan to chat about all things ecommerce, customer psychology, how to ensure your customer experience is fluent and how to maximise your website fo…