Startup EP 26: Michael Ramsey On The Formula That Built Multiple Multimillion-Dollar Businesses

Startup EP 26: Michael Ramsey On The Formula That Built Multiple Multimillion-Dollar Businesses

Author: Pivotal Conversations February 28, 2022 Duration: 1:03:56
In this weeks episode, Kyle sits down with the Founder of Strong, Michael Ramsey. Michael Ramsey has a proven track record in successfully creating and growing established brands. Owning several F45 locations, Ramsey's F45 Studio was recognised as the fastest growing. Michael takes us through the shift from being a franchisee of F45, to now a franchisor of Strong. With over 70 confirmed locations of Strong, Ramsey knows exactly what it takes to scale a business. Michael covers the fitness industry as a whole and shares his key learnings in business, innovation, scaling, building brand equity and community.   0:00 - Introduction 6:10 - From Being A Franchisee To Being A Franchisor 8:05 - Why Ramsey's F45 Was So Successful? 9:10 - The Importance Of PR In Business 12:00 - How To Build Brand Equity 19:45 - Building Strong And Its Branding 24:05 - How Do You Build Community In Business? 26:12 - How Staff Can Either Break Or Make Your Business 31:54 - Starting A New Business 37:05 - Innovating In Business 42:00 - Making Your Business Stand Out 53:10 - Quickfire SWYFTX AFFILIATE LINK: https://trade.swyftx.com.au/register/?ref=pivotalconversations&promoRef=conversations20&promoRef=conversations20 GET $20 WORTH OF BITCOIN IF YOU SIGN UP USING THIS LINK ^ SUBSCRIBE HERE: https://www.youtube.com/channel/UCOIut6UUkQp-xI6YOs8SvWQ LISTEN ON SPOTIFY: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/au/podcast/pivotal-conversations/id1479491840 FOLLOW PIVOTAL CONVERSATIONS PODCAST: INSTAGRAM | https://instagram.com/pivotalconversations TIKTOK | https://tiktok.com/@pivotalconversations LINKEDIN | https://www.linkedin.com/company/pivotalconversations FOLLOW KYLE: INSTAGRAM | https://instagram.com/kylertraynor FOLLOW MICHAEL RAMSEY: INSTAGRAM  | https://www.instagram.com/ramslegit  FOLLOW STRONG: INSTAGRAM | https://www.instagram.com/strong  SUBSCRIBE TO PIVOTAL CONVERSATIONS PODCAST CLIPS: https://www.youtube.com/channel/UCdPNGxKEQwQx_jcsYt1tYDw  Learn more about your ad choices. Visit megaphone.fm/adchoices

Behind every successful company is a collection of moments that never make the press release-the late-night doubts, the accidental breakthroughs, the conversations that changed everything. Startup Diaries, from Pivotal Conversations with Kyle Traynor, opens up that private world. Instead of polished success stories, this podcast leans into the raw, instructive journey of building something from nothing. You’ll hear founders recount not just their triumphs, but the specific missteps and hard-won insights that truly shaped their path. Each episode feels like a candid coffee chat, dissecting the real decisions behind the headlines. It’s for anyone curious about the human side of business, whether you’re an aspiring entrepreneur, a student of strategy, or simply fascinated by how ideas become reality. Tune in for an education in resilience, straight from the source. This is where the textbook theory meets the messy, brilliant practice of creation, making it a standout listen in the business podcast landscape.
Author: Language: English Episodes: 100

Startup Diaries
Podcast Episodes
Lesson: Jess Hatzis On Scaling To Multiple 7 Figures [not-audio_url] [/not-audio_url]

Duration: 13:37
Every business leader is in search of the next lesson. My hope with these lessons is that they can shift the way you think, change your mind or solve a problem you are facing. Jess Hatzis is the Co-Founder of the cheeky…
#59: Bali Body Co-Founders - From 0 To 1.4 Million Followers [not-audio_url] [/not-audio_url]

Duration: 1:03:43
On this week's Episode of Startup Diaries, Kyle sits down with Laura and Dave, Co-Founders of Bali Body. Laura and Dave were living the tropical island life in Bali. This is where the inspiration to create a brand that d…
#58: Chelsea Pottenger On The Dark Truth Of Hustle Culture [not-audio_url] [/not-audio_url]

Duration: 47:34
On this week's Episode of Startup Diaries, Kyle sits down with Chelsea Pottenger, Founder of EQ Minds and Author of The Mindful High Performer. Chelsea is responsible for helping brands such as eBay, Google, Telstra and…
#56: (DEBUNKED) 5 Must Have Marketing Strategies For 2022 [not-audio_url] [/not-audio_url]

Duration: 53:43
On this week's Episode of Startup Diaries, Kyle and Olivia sit down to debunk their 5 MUST HAVE Marketing Strategies For 2022. Did their predictions actually come true? Is it too late to implement these staregies? What i…
#54: Daniel Flynn On Building A Product That Changes The World [not-audio_url] [/not-audio_url]

Duration: 53:06
On this week's Episode of Startup Diaries, Kyle sits down with Daniel Flynn, the Co-Founder of Thankyou and author of best-selling book, Chapter One. Daniel Flynn helped raise more then $17,000,000 for 22 of the word's p…
#53: Paul Waddy On Building An 8 Figure E-Commerce Brand [not-audio_url] [/not-audio_url]

Duration: 1:17:31
On this week's Episode of Startup Diaries, Kyle sits down with Paul Waddy, Director of Paul Waddy Advisory Pty Ltd and Author of Shopify for Dummies. With over 12 years experience advising some of Australia's most succes…
#52: Effie Kats The #1 Way To Stop Your Business From Failing [not-audio_url] [/not-audio_url]

Duration: 1:02:43
On this week's Episode of Startup Diaries, Kyle sits down with Effie Kats, the Founder of Effie Kats Official and Co-Founder of Bayse. At only 23 years old, Effie built the brand 'Zachary The Label', which saw unpreceden…