What if I'm Building the Wrong Product?

What if I'm Building the Wrong Product?

Author: Startups.com October 23, 2023 Duration: 37:34

In today's Startup Therapy Podcast, Wil and Ryan discuss how you as a founder will know if you’re building the right or wrong product. Have you ever had an idea, but you're just not sure if it's good? It's something that many entrepreneurs can relate to - that anxious feeling of whether what you think would be a successful product could actually just be a waste of your time. So how do you actually know if you’re building the right product?


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What to Listen For

  • 00:00 Intro
  • 00:08 How do you know if you’re building the right product?
  • 03:07 Ask your customers first
  • 05:32 Don’t fall in love with your product idea
  • 08:07 Start with solving a problem
  • 09:38 Lessons from the Fundable experience
  • 16:52 The MVP approach to startup ideas
  • 20:49 Learning from past mistakes
  • 27:45 When great products fail to shine
  • 32:35 Knowing when to drop a product idea

Building a company is far more chaotic and personal than any business school case study lets on. Startup Therapy from Startups.com digs into that reality, moving past polished success stories to focus on the raw, unvarnished journey. Hosts Wil Schroter and Ryan Rutan, who have each navigated these trenches themselves, lead conversations that feel more like essential conversations between founders than a standard interview show. They tackle the specific pressures that come with trying to transform an idea into something meaningful-the financial strain, the team dynamics, the personal sacrifices, and the frequent moments of doubt that rarely make the keynote speech. This podcast operates on a simple premise: the best guidance comes from those who have been there, not from abstract theory. Each episode is a candid session, dissecting the professional hurdles and the intense emotional toll that founders manage daily. You’ll hear direct talk about fundraising fails, partnership conflicts, burnout, and the small victories that keep everything moving forward. It’s a resource for anyone in the thick of building something, offering practical perspectives and a sense of shared experience when the path gets especially tough. The dialogue is straightforward and focused on actionable insight, providing a genuine look at the resilience required to change the world, one startup at a time.
Author: Language: English Episodes: 100

Startup Therapy
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