The Hidden Reason Small Teams Don’t Publish Enough Content (and the Fix)

The Hidden Reason Small Teams Don’t Publish Enough Content (and the Fix)

Author: Dorien Morin-van Dam March 12, 2026 Duration: 34:50

Ever notice how the post is basically done… but somehow it never publishes?

That “last 10%” is where small teams lose momentum: endless tweaks, one more review, waiting on someone to approve it, waiting on someone to “have time.”

And here’s the hard truth: most small teams don’t have a content problem. They have a shipping problem.

In this episode, Dorien is joined by Robin J. Emdon, creator of GetResultsology, to break down what’s actually happening when smart teams procrastinate, and how to replace the chaos with a simple system that compounds: clear ownership, a real definition of done, and lightweight accountability that doesn’t add more meetings.

If your content is stuck in draft mode, this is your reset, so you can ship consistently and get results.

→ Join the NEW Strategy Talks SKOOL community here

Robin J. Emdon is the creator of GetResultsology® – The Science of Getting Stuff Done!, a practical system designed to help solopreneurs and self-starters overcome procrastination, build momentum, and follow through on what matters most. Known as The Procrastination Slayer and The Momentum Architect, Robin helps turn scattered effort into consistent progress — one focused action at a time.

Robin's FREE resources

  1. 5-Days to Skyrocket Your Productivityand Kick Procrastination to the Curb!
  2. Really Useful Tips (FREE GetResultsology Book - PDF)

'Strategy Talks: Content Strategy for Small Teams', Season 5, is where content marketing meets real business results. Hosted by hands-on content strategist Dorien Morin-van Dam, each episode delivers a focused conversation with a guest expert who shares a specific, repeatable play. You'll leave with a clear problem definition and a set of steps you can take this week.

No fluff. No theory. Just strategy you can use.

New episodes each week! We stream live on LinkedIn, YouTube and Facebook.


Dorien Morin-van Dam knows what it's like to build a content engine without a massive budget or staff. In Strategy Talks: Content Strategy for Small Teams, she brings that practical, hands-on perspective to every conversation. This isn't about abstract theory; it's a direct line to operators who are in the trenches, sharing the specific, repeatable plays they use to turn thoughtful content into genuine business pipeline. Designed for founders, small teams, agencies, and solo consultants, each half-hour episode is tightly focused. You'll find discussions rooted in one of three critical areas: the fundamentals of content strategy and planning, the nuts and bolts of distribution and SEO, or the practical application of AI for content operations. The goal is always clarity-first, by defining a common problem many face, and then by unpacking a tangible solution. Listening to this podcast feels like having a seasoned strategist in your corner, cutting through the noise to deliver actionable insights you can apply almost immediately. If you're responsible for content but short on resources, these conversations provide the structured thinking and tactical advice to make your efforts more effective and less chaotic.
Author: Language: English Episodes: 100

Strategy Talks: Content Strategy for Small Teams
Podcast Episodes
The 1-Hour Content Strategy Game Plan for Marketers with Paul Banks [not-audio_url] [/not-audio_url]

Duration: 33:07
Imagine turning just 30 minutes of video into hundreds of engaging digital assets that boost your brand authority and drive leads. In this episode of Strategy Talks, Dorien Morin-van Dam and Paul Banks, founder of Javeli…
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Taking risks in marketing is inherently scary (and risky), and we don't always get buy-in from stakeholders to be creative. Then how do we move forward to scale if we are stuck in a box of what we are perceived to be doi…