Salesforce's Nitin Mangtani on how AI is evolving on-site search

Salesforce's Nitin Mangtani on how AI is evolving on-site search

Author: The Agile Brand June 24, 2026 Duration: 30:01


What if the most common point of failure in your digital customer experience: the 'no results found' page, could become your greatest opportunity for conversion and discovery?


Agility requires not just adopting new technologies, but fundamentally rethinking core customer interactions, like search, that have remained static for far too long. It demands a shift from rigid rules to responsive, intelligent systems that learn from and adapt to customer intent in real time.

Today, we're going to talk about the evolution of on-site search. For years, it's been a functional, yet often frustrating, utility for customers. But with advancements in AI, it's transforming from a simple keyword-matching tool into a conversational discovery engine that can anticipate intent and drive a more intelligent customer experience.


To help me discuss this topic, I'd like to welcome Nitin Mangtani, GM and EVP of Agentforce Commerce at Salesforce.


About Nitin Mangtani


Nitin Mangtani is the SVP & GM of Retail at Salesforce. At Salesforce, Nitin's focus is building Agent-first commerce solutions. Previously, Nitin was the Founder & CEO of PredictSpring, a leader in Modern POS. Salesforce acquired PredictSpring in September 2024.


Nitin Mangtani on LinkedIn: https://www.linkedin.com/in/nitinmangtani/


---------- Resources ----------


Salesforce: https://www.salesforce.com


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Each conversation on The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX moves beyond surface-level trends to explore the practical realities of modern marketing. Host Greg Kihlström guides discussions with executives and thought leaders from prominent brands and technology platforms, focusing on the tangible strategies that drive growth. You’ll hear detailed explorations of topics like the real-world adoption of AI, the construction of effective first-party data strategies, and the evolving landscape of customer experience. This podcast is built for leaders who need to translate complex technological shifts into sustainable business value and deeper customer relationships. Rather than offering quick fixes, these episodes provide a deeper understanding of how to integrate marketing technology, artificial intelligence, and customer-centric thinking into a cohesive strategy. The dialogue consistently centers on building customer lifetime value, ensuring that every technological investment contributes to long-term brand strength. If you're looking for a clear, expert-level analysis of what actually works in today's market, this series delivers substantive insights directly from the professionals shaping the industry.
Author: Language: English Episodes: 50

The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
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