Season 4, Episode 6: Christy Roman's Automotive Evolution | The Future of Dealerships

Season 4, Episode 6: Christy Roman's Automotive Evolution | The Future of Dealerships

Author: Jim Flint February 13, 2026 Duration: 41:52

Christy Roman, Founder of Women in Automotive and CEO of Now Digital, joins Jim Flint to discuss the evolution of the automotive industry and how AI, data, and people are shaping its future. From her early career at Disney to leading digital transformation for dealerships, Christy shares lessons on leadership, innovation, and finding balance in a fast-changing world.

In this episode, you'll hear about the shift from traditional to digital retail, how AI is reshaping dealership operations, the growing influence of women in automotive, and the importance of authenticity and connection in leadership.


Jim Flint has spent years navigating the complex world of car dealership marketing, and in The Automotive Advertising Podcast, he brings that frontline experience directly to you. Each episode pairs Jim with industry experts to break down what actually works in today's rapidly shifting landscape. Conversations move fluidly from the enduring power of traditional media like radio and TV to the nuances of streaming video and hyper-targeted digital campaigns. You'll hear specific strategies, candid discussions about budget allocation, and practical advice on connecting with modern car buyers. This isn't about vague theory; it's a direct line to actionable ideas for dealers, marketers, and anyone interested in the business of selling cars. The tone is conversational yet focused, always circling back to real-world application. By tuning into this podcast, you gain access to a community focused on cutting through the noise, offering a clear path to advertising that not only reaches an audience but genuinely influences them. Whether you're a seasoned general manager or new to automotive marketing, these discussions provide a valuable pit stop for insights you can use immediately.
Author: Language: English Episodes: 53

The Automotive Advertising Podcast
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