S E10: Greg Norman Breaks His Silence | LIV Golf, Legacy, and What Comes Next

S E10: Greg Norman Breaks His Silence | LIV Golf, Legacy, and What Comes Next

Author: Big Swing Media January 14, 2026 Duration: 46:15
Sixteen-time major contender. 331 weeks as World No. 1. Global businessman. Lightning rod.Jimmy Roberts sits down with Greg Norman for one of the most candid conversations of his career — covering golf, power, private equity, and the decisions that reshaped the sport.Norman opens up about his time leading LIV Golf, the criticism he faced, and why he still believes the disruption was necessary. He explains how player free agency, team ownership, and private investment changed the business of golf — and why those forces aren’t going away.Beyond LIV, Norman dives into his global business empire, from course design and apparel to real estate, wine, and tourism development. He shares lessons learned from mentors like Paul Fireman, the biggest business mistake he ever made, and how golf has become a catalyst for economic growth around the world — from Australia to Southeast Asia.This is not a soundbite interview. It’s a wide-ranging look at legacy, leadership, risk, and what the future of golf — and sport — may actually look like.🔔 Subscribe for New Episodes Every Wednesday Morning▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am#GregNorman #LIVGolf #BusinessOfGolf #TheBigSwing #JimmyRoberts #GolfIndustry #SportsBusiness See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hosted by sixteen-time Emmy winner and broadcasting legend Jimmy Roberts, The Big Swing with Jimmy Roberts goes far beyond the fairway. This isn't just another sports interview series; it's a deep exploration of the powerful forces and fascinating personalities driving the modern golf industry. Each episode features an intimate, one-on-one conversation with the executives, celebrities, and elite athletes who are actively shaping the game's future, from groundbreaking deals and major investments to the cultural trends redefining the sport. You'll hear candid stories and gain unparalleled access to the boardrooms and backstories behind the headlines. Presented by Big Swing Media, this podcast delivers a unique blend of sports, business, and insider perspective, offering listeners a sophisticated look at where the game is headed next. Tune in for thoughtful dialogues that reveal the strategy and passion fueling golf's biggest swings, both on and off the course.
Author: Language: English Episodes: 46

The Big Swing with Jimmy Roberts
Podcast Episodes
S E38: The Training Method Behind Scottie Scheffler's Breakthrough [not-audio_url] [/not-audio_url]

Duration: 21:25
The biggest threat to your golf game may not be your swing. It may be what your body is doing during the rest of the day.In this YouTube-exclusive episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Dr. Jer…
S E37: How Stanford Built a Women’s Golf Powerhouse [not-audio_url] [/not-audio_url]

Duration: 45:58
Stanford women’s golf has become one of the most dominant programs in college golf — but Anne Walker’s approach goes far beyond swing mechanics.In this episode of The Big Swing with Jimmy Roberts, Jimmy sits down with St…
S E36: Tiger Woods’ Former Agent Finally Tells the Story [not-audio_url] [/not-audio_url]

Duration: 47:46
Before Tiger Woods became a global business empire, Hughes Norton was helping build the foundation.In this episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Hughes Norton — the legendary former IMG agent…
S E35: Golf’s Money Problem Is Finally Out in the Open [not-audio_url] [/not-audio_url]

Duration: 47:44
Golf is booming — but the business behind the game has never been more complicated.In this special live episode of The Big Swing with Jimmy Roberts, recorded ahead of the U.S. Open, Jimmy sits down for two separate conve…
S E34: McLaren's Bold Bet on Golf with Hoyt McGarity [not-audio_url] [/not-audio_url]

Duration: 33:49
Why would one of the most iconic brands in motorsports decide to enter one of the most competitive industries in sports?In this episode of The Big Swing, Jimmy Roberts sits down with Hoyt McGarity, President of 8AM Golf…
S E33: Arthur Blank Bet on Himself... and Won [not-audio_url] [/not-audio_url]

Duration: 49:42
How do you go from getting fired to building one of the most successful companies in American history?In this episode of The Big Swing, Jimmy Roberts sits down with Arthur Blank, the billionaire entrepreneur, philanthrop…
S E30: Paige Spiranac on Fame, Hate & Building a Golf Empire [not-audio_url] [/not-audio_url]

Duration: 48:19
Paige Spiranac became one of the most influential people in golf — but not without controversy, criticism, and constant public scrutiny.In this episode of The Big Swing, Jimmy Roberts sits down with Paige Spiranac for a…
S E29: How AI is Changing Golf Forever [not-audio_url] [/not-audio_url]

Duration: 26:17
AI is changing golf faster than almost anyone realizes.In this episode of The Big Swing, Jimmy Roberts sits down with members of the Big Swing Media team to break down the biggest trends shaping the future of the game —…