S E17: Is The Golf Boom ENDING? Inside the Data with the NGF & Morgan Stanley

Where is golf right now — and where is it going next? In this episode of The Big Swing, Jimmy Roberts speaks with two leaders who sit at the intersection of research, capital, and the future of the game. First, from the floor of the PGA Show, Greg Nathan, President & CEO of the National Golf Foundation, breaks down the latest State of the Industry data: Record rounds at golf courses 38 million Americans playing off-course golf 20% participation growth since 2019 The “stickiness” challenge facing new golfers Why simulators and social golf are reshaping access Then, in Studio 1B — welcoming our first in-studio guest — Jeff Holzschuh, Chairman of Institutional Securities at Morgan Stanley, offers a Wall Street perspective on: How investors view the golf industry The economics of equipment and apparel Ball rollback and bifurcation Technology’s impact on instruction and customization Whether golf is positioned to withstand economic downturns Together, these conversations paint a clear picture of a game that is evolving rapidly — from green grass to simulators, from private clubs to managed networks, from tradition to tech-driven personalization. Is the sky the limit for golf? Or is the next challenge already on deck? 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube | 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am #GolfBusiness, #NationalGolfFoundation, #MorganStanley, #PGAShow, #GolfIndustry, #GolfEconomy, #GolfData, #FutureOfGolf, #JimmyRoberts, #TheBigSwing See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.