Freelancing 101

Freelancing 101

Author: Panel: Reuven, Margaret, Kai, Meg, Jeremy, Erik August 30, 2022 Duration: 44:43
We'll be discussing Freelancing 101. What does it mean to be a freelancer? Is it for you?

Stepping out on your own as a freelancer means you’re suddenly wearing every hat in the company, from the visionary CEO to the person who chases down invoices. The Business of Freelancing is built on the collective wisdom of a rotating panel-Reuven, Margaret, Kai, Meg, Jeremy, and Erik-who have each navigated these waters for years. Instead of abstract theory, each episode unpacks the real, sometimes messy, situations they’ve faced while building sustainable careers. You’ll hear candid conversations about setting rates that reflect your value, navigating difficult client relationships, and the systems that keep the administrative side from becoming overwhelming. This podcast digs into the strategic thinking required to move from just getting by to genuinely thriving, covering the full spectrum from finding your first clients to planning for long-term growth. Tune in for a dose of practical, actionable advice that feels like a conversation with seasoned colleagues who understand exactly what you’re going through and want to help you chart your own course.
Author: Language: en-us Episodes: 37

The Business of Freelancing
Podcast Episodes
Positioning 101 for Freelancers w/ Philip Morgan [not-audio_url] [/not-audio_url]

Duration: 48:08
We talk with Philip Morgan, coach & author of 'The Positioning Manual for Indie Consultants', about specialization & positioning - building a defensive advantage around your business by cultivating rare & valuable expert…
Climbing the Value Chain & Growing Your Biz [not-audio_url] [/not-audio_url]

Duration: 53:46
How can you grow your business as a freelancer? Our panel discusses the different paths to grow your business, hiring a team, climbing the value chain, and aligning your growth goals with what you want out of your busine…
Building Processes & Productized Services with Brian Casel [not-audio_url] [/not-audio_url]

Duration: 51:04
We talk with Brian Casel, entrepreneur and creator of ProcessKit and Productize & Scale, about how to create systems that bring order to your business and how to productize your services.
Using YouTube as a Marketing & Promotion Channel [not-audio_url] [/not-audio_url]

Duration: 53:42
Thinking about using YouTube for marketing, promotion and audience growth? Our panel talks about our experiences using this channel and what we'd recommend for people considering adding this channel into the mix for thei…
The Elusive Work-Life Balance [not-audio_url] [/not-audio_url]

Duration: 36:20
We talk about the struggles we face with the ever-present puzzle of balancing work and life as freelancers and indie consultants and the strategies and mindsets we've developed to have some modicum of balance in our live…
Getting Freelancing Leads 101 [not-audio_url] [/not-audio_url]

Duration: 47:33
Where can you find leads in the short term if you're in need of work now? What are strategies you can use to find better quality leads? We answer those questions and share resources to help you on your journey to buildin…
Money Psychology & Playing the Long Game with Alex Hillman [not-audio_url] [/not-audio_url]

Duration: 1:08:25
We talk with Alex Hillman about lessons for freelancers and indie consultants from his recently released book, the Tiny MBA. Alex drops a lot of wisdom in this episode about how to tackle and unpack some of the issues we…
Making Sales Less Painful Through Marketing [not-audio_url] [/not-audio_url]

Duration: 54:53
Today we'll be discussing sales and marketing and how to use marketing to improve the sales experience as a freelancer.
Writing Sales Pages [not-audio_url] [/not-audio_url]

Duration: 51:50
Sales pages. As a freelancer or indie consultant, when does it make sense to use them? What's their "job" for your business? How should you approach writing them? How do you handle creating a sales page if you aren't yet…