The Buyer's Mind: Sales Training with Jeff Shore

The Buyer's Mind: Sales Training with Jeff Shore

Author: Jeff Shore Language: English Episodes: 100
Ever wonder what's really going through a customer's head from the moment they consider a purchase to the final decision? The Buyer's Mind: Sales Training with Jeff Shore digs into that exact question, moving beyond basic sales tactics to explore the shared psychology of buying. Host Jeff Shore argues that whether someone is picking out a magazine or committing to a new home, they navigate a common set of emotional and logical stages. This podcast is built on the idea that by truly understanding these internal journeys, sales professionals can become more effective and empathetic guides. Each episode breaks down the unspoken fears, hidden objections, and moments of clarity that define a consumer's path. You'll hear practical analysis of real-world selling situations, grounded in decades of experience, all focused on transforming how you connect with people. It’s a deep, ongoing conversation about human behavior disguised as a business podcast. Tuning in regularly provides a steady source of nuanced strategies that help you align your process with the customer's innate thought patterns, ultimately building more trust and closing more sales. Jeff’s approach makes the complex psychology of decision-making accessible and immediately applicable for anyone in a consumer-facing role.
Episodes
#110: The Importance of Value is Sales with Dina Dwyer-Owens [not-audio_url] [/not-audio_url]

Duration: 31:46
Dina Dwyer-Owens, the ambassador for Neighborly, talks with Jeff about how values plays a role in sales. Sales can only be made when someone trusts you and believes that what you have to offer has value to them. That mea…
#109: Finding Your Sales Connection with Christine Comaford [not-audio_url] [/not-audio_url]

Duration: 36:49
Christine Comaford discusses with Jeff the neurology and psychology behind how your customer connects with you. Sales professionals can forget that their customers are just like them. When we remember how we want to be s…
#108: The Buyer's Emotional Motivation Jeff Shore [not-audio_url] [/not-audio_url]

Duration: 7:48
Purchases are an emotional decision. Clothes might make us feel better looking. A watch might be a way of letting people know you're successful - boosting your self-esteem. Do you understand your buyer's emotional motiva…
#107: Sales Leadership Panel [not-audio_url] [/not-audio_url]

Duration: 33:31
We're joined by Chris Hartley of Dunhill Homes, Jodi Palin of Summit Homes and Alisa Poncher of Lyon Homes - all award winning sales leaders. Jeff discusses the challenges of being a sales leader and gets our guests to s…
#106: The Paradox of Choice in Sales with Dr. Barry Schwartz [not-audio_url] [/not-audio_url]

Duration: 39:26
Dr. Barry Schwartz and Jeff talk about the complexity of choice and how it effects your customer's brain. Baskin-Robbins has 31 flavors and yet, the most popular flavors of ice cream are vanilla, chocolate and strawberry…
#105: Establishing Value in Sales with Amy OConnor [not-audio_url] [/not-audio_url]

Duration: 31:38
Amy O'Connor, speaker and trainer with Shore Consulting, talks with Jeff about the misconception of value in sales. Sales professionals often tell customers that their product offers value but value isn't a sales term, i…
#104: The Sales Price Objection with Jeff Shore [not-audio_url] [/not-audio_url]

Duration: 7:09
Some watches sell for $10, while others sell for $10,000. Both sell. So, is the objection - The Price is Too High - really an objection? As a sales professional, you know you're going to encounter this objection. In this…
#103: Humor in Sales with Andrew Tarvin [not-audio_url] [/not-audio_url]

Duration: 36:58
Andrew Tarvin, author of Humor that Works, laughs with Jeff through this examination of humor in the workplace and the place of humor in sales. Everyone has a sense of humor, some more quirky than others, but everyone la…
#102: How to Do Your Best Work with Cal Newport [not-audio_url] [/not-audio_url]

Duration: 34:39
Cal Newport, the author of Digital Minimalism and Deep Work, talks with Jeff about the problem we all face - distraction. Our job as sales professionals is to work hard, using our brains to solve the problems of our cust…
#101: Sales Mailbag with Jeff Shore [not-audio_url] [/not-audio_url]

Duration: 23:48
Letters, letters, letters - you've got sales questions, Jeff has sales answers. With more than 30 years of sales experience, Jeff understands the issues that sales professionals face. In today's Episode of The Buyer's Mi…