What was the reason that you kinda sucked at creating content in 2025? Not fear, not imposter syndrome or perfectionism, not a lack of confidence—just friction. The moment you finally have time to create, you sit down, and you don’t know what to work on. Doubt creates delay, delay creates guilt, guilt turns into avoidance, and suddenly weeks go by, and you haven’t even opened LinkedIn or Instagram.
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Trevor Grimes keeps it simple: create more content in 2026 by designing systems that make creation the default. The note card method is a thinking tool—one idea per card, organized and labeled so you reduce decision-making anxiety later. Then the 30-day Content Sprint replaces overthinking with movement: proof that you can finish things, publish things imperfectly, and survive low engagement. Finally, design your environment so content is always one decision away—sit down and press record.
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What We Cover
- The real reason that content dies: you finally have time to create, you sit down, and you don’t know what to work on
- Fear shows up after something else fails: doubt → delay → guilt → avoidance → weeks go by
- “That’s not necessarily a confidence problem… that’s an idea storage problem.”
- The note card method: physical note cards, one idea per card—thought, question, frustration, something you learned, something you disagree with
- Label and organize cards (story, lesson, hot take, how-to, question, behind the scenes) to reduce decision-making anxiety later
- “You’re not building content… you’re just building inventory,” so the inventory removes panic for later
- The 30-day Content Sprint: proof you can finish things, publish imperfectly, survive low engagement, and replace overthinking with momentum
- Designing your environment so content is “always just one decision away”: keep the tripod ready, use the window/light, don’t negotiate with yourself—press record
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Resources Mentioned
- Episode 19: “the note card method for endless content ideas”
- The 30-day Content Sprint (Trevor says it’s free and he’ll link it in the episode description)
- Platforms/tools mentioned: LinkedIn, Instagram, Notion doc, Excel, AI prompt library (as examples of what the note card method is not)
- Set up tools mentioned: tripod, phone/camera, good lighting/window, multicolor pen/highlighter for color coordination
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