Rethinking Workflows in the Age of AI

Rethinking Workflows in the Age of AI

Author: John Jantsch February 11, 2026 Duration: 21:53

AI is moving fast but most organizations were never built for this kind of speed.  John sits down with Stephen Wunker to explain why simply adding AI tools is not enough. They explore how to redesign business processes, identify golden workflows, and build an AI infused organization with strong governance and data foundations. You will learn how distributed intelligence, experimentation, and leadership alignment can unlock real productivity gains and smarter decisions across your company.

Today we discussed:

00:00 The Octopus AI Model

04:20 AI Risks and Data Guardrails

08:16 Golden Workflows

13:22 The Three Hearts of AI

15:31 Super Intelligent Firms

17:04 AI Marketing Agility

19:02 Rethinking Work With AI

21:04 Where to Learn More and Connect

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For anyone trying to navigate the noisy world of small business growth, The Duct Tape Marketing Podcast offers a grounded, practical conversation. Host John Jantsch, recognized as a leading expert in this space, doesn't chase fads. Instead, he sits down with authors, seasoned entrepreneurs, and other practitioners who have actually built something. The discussions focus on actionable marketing tips and sustainable growth strategies you can apply, regardless of your budget. This isn't theoretical; it's a resource built on real-world experience. Each episode of the podcast feels like a direct consultation, breaking down complex ideas into manageable steps. You'll hear about systems that work, tools that save time, and mindsets that shift outcomes. Whether you're running the show yourself, working inside a marketing department, or building an agency, the consistent insight is how to do marketing that sticks and genuinely grows your business. The value comes from John's focused questioning and his guests' willingness to share what they've learned the hard way. Tune in for a clear-eyed take on what effective marketing looks like when the theory meets the road.
Author: Language: English Episodes: 100

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