274: Find your future Buyers - using SEO for Ecommerce

274: Find your future Buyers - using SEO for Ecommerce

Author: Susan Bradley: E-commerce Expert July 1, 2025 Duration: 25:21

Have you heard of an SEO Funnel?

We talk about the Sales Funnel all the time, but we haven't talked about how you can create an SEO Funnel. Until now.

Investing time into SEO can be beneficial for any ecommerce business, and you can use a content-based funnel strategy to grow traffic and sales without advertising. 

Most of us understand the sales funnel where we've got our cold, warm, and hot traffic filtering down the funnel to the purchase goal.

You can apply that same method of thinking to SEO.

Listen in as our Inner Circle SEO Coach, Sarah walks us through the steps. Start building your SEO Funnel, and build up more high quality traffic for free.

Ready to get more organic traffic?

Our SEO for Ecommerce Course is now open. In the Course, you'll learn how to build a powerful SEO Funnel that will consistently grow your organic traffic and sales.

This course is exclusively for Ecommerce store owners, and comes with 2 months of Expert support. Enrollment is limited, so get in now: https://classroom.thesocialsalesgirls.com/seo-for-ecommerce


Get Simple SEO for Store Owners for FREE here: https://learn.thesocialsalesgirls.com/simple-seo-for-store-owners-guide/


Susan Bradley has spent years navigating the twists and turns of online retail, and in The Ecommerce Roadmap, she shares that hard-won expertise directly with you. This isn't about vague theory; it's a practical guide built from the ground up for Shopify store owners who are tired of guesswork. Each episode pulls back the curtain on real stores, dissecting what actually moves the needle for growth and profitability. You'll hear a data-driven blend of overarching strategy and the specific, actionable tactics you can implement immediately. The focus is always on building a business with predictable, profitable sales, not just fleeting traffic. As an e-commerce expert, Susan structures every conversation to cut through the noise, offering clear direction whether you're just starting out or looking to scale an established brand. Tune into this podcast for honest conversations that feel like consulting with a trusted advisor, all aimed at providing you with a reliable map for your unique journey in online commerce.
Author: Language: English Episodes: 100

The Ecommerce Roadmap
Podcast Episodes
271: How Raquel generated 900 leads a week (and what happened next) [not-audio_url] [/not-audio_url]

Duration: 45:29
Raquel Rose had the dream scenario—her lead ads were bringing in nearly 900 new subscribers a week, and her email marketing was already converting well. So she leaned in and spent more on building her list. But when she…
270: Digital Product Sales of $5K in the Last 30 Days—Here's How [not-audio_url] [/not-audio_url]

Duration: 24:54
If your customers are asking the same questions over and over—it might be time to start charging for the answers. That's exactly what Lindzee Barrera did. As the founder of Birdie Girl Golf, she noticed her audience need…
269: A $14K Pop-Up Shop Promo Using POD [not-audio_url] [/not-audio_url]

Duration: 26:20
What if you could make $14,000 in 10 days—without touching a single product? In this episode, artist and Inner Circle member Elizabeth Wade shares exactly how she pulled off a wildly successful, low-effort, high-return p…
268: 2 Simple Steps to a Better Conversion Rate [not-audio_url] [/not-audio_url]

Duration: 21:23
If you've ever had a sneaky suspicion that your conversion rate could be better—you're probably right. In this episode, we're sharing two things you can do today to start turning more of your traffic into paying customer…
267: What Every Store Owner Needs to Know About Business Debt [not-audio_url] [/not-audio_url]

Duration: 29:17
Thinking about taking on debt to grow your business? Before you sign that loan agreement (or take out another credit card), listen to this episode. Susan sits down with inventory and money coach Ciara Stockeland to break…
266: Advice from a Multi-Million Dollar Store Owner [not-audio_url] [/not-audio_url]

Duration: 45:25
Come behind the scenes of a multi-7-figure ecommerce business with Bethany Wysolmerski, founder of Rubi & Lib. In this candid conversation, Bethany shares what she'd do differently if she were starting today—and the hard…
265: How to Stay on Track in Uncertain Times [not-audio_url] [/not-audio_url]

Duration: 22:28
When things feel uncertain— tariffs, rising costs, economic shifts—it's easy to spiral or freeze. But uncertainty doesn't mean failure. In this episode, we're sharing a grounded, step-by-step process for staying focused…
264: Jen's Coaching Call: The Plan for $20K Months [not-audio_url] [/not-audio_url]

Duration: 36:56
Jen is a maker who runs her business with minimal help—and she's already a multi-six-figure store owner. But last year, her sales started slipping. In this episode, Susan and Jen walk through the exact plan she's using t…
263: What To Do When You Need New Customers [not-audio_url] [/not-audio_url]

Duration: 19:38
Getting new customers shouldn't feel like throwing spaghetti at the wall. In this episode, we're digging into a repeatable, long-term strategy you can use to consistently bring new people into your store—without burning…
262: Coaching Call: What to Do When You Have More Time Than Money [not-audio_url] [/not-audio_url]

Duration: 39:57
When you're wearing all the hats in your business, it's easy to hit a point where you wonder: Should I be hiring help? Or should I just figure it out myself? That's exactly where Inner Circle member and ceramic artist Sa…