EP | 747 - What 11 Days in a Hospital With My Daughter Taught Me About Building a [Sellable] Business

EP | 747 - What 11 Days in a Hospital With My Daughter Taught Me About Building a [Sellable] Business

Author: Erin Dimond and Jordan Dugger May 28, 2026 Duration: 18:37

It's been a very difficult past 11 days and throughout the tears and frustration and guilt seeing our 1 year old battle her illness but this time has also given me time to think about what we've built over the past 8 years (and sold if you didn't know) and the freedom building a sellable business gives you. I'll be breaking down what's been going on with our family while still given you a framework around why LTV is so important in your business.

 

Time Stamps:

 

(0:20) Our Daughter Marlee

(1:45) The Story

(5:38) Building Work Around Your Life

(8:29) IFCA Has Been Acquired

(13:44) Fostering Community

(14:45) IFCA Client Examples

(16:35) Our Upcoming Masterclass

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🚀 Watch Our 3 Minute Video on How to Unlock An Extra $30k/Month In Your Online Fitness Coaching Business In Just 90 Days - Or We'll Coach You For Free!

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Erin Dimond and Jordan Dugger have built a seven-figure online coaching company, Transform 4Ever Systems, by focusing on more than just workouts. Their The Fitness Business Podcast with Erin Dimond and Jordan Dugger digs into that exact intersection where physical transformation meets entrepreneurial growth. Each episode feels like a candid conversation between two practitioners who are actively solving the complex problems fitness professionals face daily. You’ll hear them unpack the nuances of client communication, the psychology behind effective marketing, and the leadership strategies required to scale a coaching practice sustainably. This isn't a theoretical discussion; it's grounded in their real-world experience of building a successful brand from the ground up. While the core audience is fitness entrepreneurs and coaches, anyone with a serious interest in the business mechanics behind health and nutrition will find immense value. The dialogue moves seamlessly from the science of achieving physical results to the practical art of selling and influencing in a crowded market. Tuning into this podcast offers a direct line to the mindset and tactics used by operators who are in the trenches, making it a unique resource for those who want their passion for fitness to translate into a viable, impactful career. It’s for those who understand that changing a body and running a business are two sides of the same coin.
Author: Language: English Episodes: 50

The Fitness Business Podcast with Erin Dimond and Jordan Dugger
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