It's normal - Get over yourself | Avoid these SEO mistakes on your website | Freelancing is a means to an end, it’s not everything | Ciarán Oglesby - Shopify Consultant & Ecommerce SEO Expert

It's normal - Get over yourself | Avoid these SEO mistakes on your website | Freelancing is a means to an end, it’s not everything | Ciarán Oglesby - Shopify Consultant & Ecommerce SEO Expert

Author: Elisabeth Mayr July 26, 2024 Duration: 1:05:29

Ciarán Oglesby, a digital nomad, specialising in SEO and Google Ads for Shopify, shares his journey and insights.He discusses his decision to become a digital nomad, the challenges he faced, and how he started freelancing. Ciarán provides tips for freelancers on SEO and common mistakes to avoid. He also talks about the importance of outsourcing and creating a funnel for lead generation.Ciarán emphasises the lifestyle benefits of freelancing and the freedom it offers. He shares his experience with cold outreach and the mindset needed to overcome the fear of rejection on sales calls. Ciarán also discusses the importance of work-life balance and managing finances as a freelancer.In this conversation, Lisi and Ciarán discuss various topics related to freelancing, including sales, and collaboration among freelancers. They share their experiences and insights, offering tips and advice for those starting out in freelancing. They emphasize the importance of sales and building relationships with clients, as well as the value of collaboration and referrals. They also chat about the pros and cons of digital nomads, like managing health insurance. They also discuss the challenges and fears that freelancers face, such as self-doubt and the fear of rejection. Overall, the conversation highlights the opportunities and personal growth that come with freelancing.


Find out more about Ciaran:Linkedin: linkedin.com/in/ciaranoglesbyInstagram: @ciaranoglesbyYoutube:  @ciaranoglesbyWebsite: oglesbymedia.comSupport the Freelance Blueprint Podcast

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Keywordsdigital nomad, freelancing, SEO, Google Ads, Shopify, outsourcing, lead generation, work-life balance, finances, freelancing, health insurance, sales, collaboration, referrals, challenges, personal growth

Takeaways

  • Creating a funnel for lead generation, such as offering a lead magnet or using social media ads, can be effective for freelancers.
  • SEO is crucial for freelancers to improve their online visibility and attract potential clients.
  • Cold outreach can be a valuable strategy for finding new clients, and it's important to overcome the fear of rejection and maintain a positive mindset.
  • Sales is a crucial skill for freelancers, and it's important to overcome the fear of rejection and learn to effectively communicate the value of your services.
  • Starting a YouTube channel or creating content can be intimidating, but it's important to start small and focus on the process rather than the outcome.
  • Enjoying the journey and embracing the unknown can lead to personal growth and new opportunities in freelancing.

Chapters00:00 Intro

01:19 About Ciaran

01:40 Why Ciaran became a Digital Nomad

03:39 Digital Nomading + Going Freelance at once

05:00 How Ciaran Got His First Freelance Gig

08:34 Why Ciaran's Previous Business Failed

09:26 Outsourcing - Why It's so Valuable

11:44 SEO & SEM Explained

14:55 Should Freelancers Invest in Google Ads?

17:05 Why Ciaran Doesn't Have a Funnel - How to Succeed with Cold Outreach

23:12 Take Out the Emotion - Get Over Yourself

25:01 Growing Up with a Business Mindset28:04 Starting Freelancing to Build the Life You Want

30:56 Managing Health Insurance as a Digital Nomad with no Home Base

33:29 Tips When You're Feeling Cringey with Sales

39:51Real Sales Happens in the Long-Term Relationship with the Client

47:36 How to Collaborate with Other Freelancers

51:20 There's Many Different Ways to Go Freelance - It just has to work for You

52:39 Working On Your Online Presence as a Freelancer

01:02:02 Final Freelance Blueprint Questions

01:04:22 Connect with Ciaran

01:04:55 Outro


Elisabeth Mayr knows the freelance life isn't just about doing the work you love; it's about navigating the unpredictable terrain of running your own business. In The Freelance Blueprint, she draws from her own experience as a freelance UX designer to create a resource that feels more like a series of honest conversations than a rigid instruction manual. Each episode features discussions with fellow freelancers from a wide range of disciplines, digging into the real stories behind their successes and setbacks. You’ll hear practical advice on setting rates, managing difficult clients, and finding a sustainable workflow, but also candid talk about isolation, self-doubt, and the personal growth that comes with this career path. This podcast is built on the understanding that while freelancing can be solitary, you don't have to figure it all out by yourself. Whether you're just considering the leap or are a seasoned veteran looking to refine your approach, Elisabeth and her guests offer tangible insights and a sense of community, making the complexities of independent work feel a little more manageable and a lot less lonely. Tune in for a grounded perspective that focuses on building a freelance career that works for your life.
Author: Language: English Episodes: 44

The Freelance Blueprint
Podcast Episodes
The Freelance Blueprint - Welcome to the Podcast [not-audio_url] [/not-audio_url]

Duration: 1:19
Hi Freelancer 👋 I'm so excited to have you hear (see what I did there?) I'm Lisi, a freelance UX Designer and digital nomad ✈️ 🌏 This podcast will help you create a work life that works for you by equipping you with ever…