How to Build a Brand in the Age of AI | Ep 976

How to Build a Brand in the Age of AI | Ep 976

Author: Alex Hormozi June 4, 2026 Duration: 13:52
Book Your Spot For The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas AI won't disrupt all creators equally. It's coming for those who never had a real reason to be trusted in the first place. In this episode, Alex breaks down the creator risk continuum, explaining exactly where AI will disrupt first, and lays out the only strategy that will keep brands alive in this era. The answer isn't more content but proof, demonstrated in real time, at scale. In this episode 00:00 The creator risk continuum 03:22 Why “B2 Prosumer” money advice needs credentials 05:22 B2B creator advantage: proof and credibility 07:42 How to provide proof at scale 11:43 Demonstrate and document delivery to build proof More Value: Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Free Books and Video Courses: https://www.acquisition.com/training Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

There’s a playbook for building a business, but it’s rarely the one they teach in school. The Game with Alex Hormozi digs into the real mechanics of growth, straight from someone who’s navigated the climb from significant success to even greater scale. Host Alex Hormozi draws from his own journey as an entrepreneur and investor, focusing on the fundamental levers every business owner must pull: attracting more customers, increasing the value of each transaction, and building loyalty that lasts. This isn’t about vague inspiration; it’s a practical, often gritty, look at the systems that work. You’ll hear detailed breakdowns of strategy, marketing, and operations, all framed through the lens of hard-won experience. The conversations in this podcast regularly revisit the stumbles and lessons learned along the way, offering a transparent look at what happens before and after a major milestone. It’s for anyone tired of surface-level advice and ready to engage with the substantive, sometimes counterintuitive, choices that separate a good business from a truly exceptional one. Tune in for direct, actionable insights that cut through the noise.
Author: Language: English Episodes: 50

The Game with Alex Hormozi
Podcast Episodes
How To Stop Solving Problems That Do Not Exist  | Ep 959 [not-audio_url] [/not-audio_url]

Duration: 33:18
Join Alex Hormozi At The Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas Scaling any business requires a clear input-output equation that defines core actions to drive revenue growth. In this epis…
How to Grow Your Brand In 2026 | Ep 958 [not-audio_url] [/not-audio_url]

Duration: 38:26
Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas In the past 12 months, Alex Hormozi's social media exploded with 3 billion impressions and 4.5 million new subscribers, s…
How To Sell Services To The Ultra Wealthy | Ep 957 [not-audio_url] [/not-audio_url]

Duration: 20:00
Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Are you selling what your clients value or what you think they need? In this Q&A, Alex Hormozi helps two very different b…
If You Want To Have $100K Saved, Do This | Ep 956 [not-audio_url] [/not-audio_url]

Duration: 15:55
For the first time ever - get the $100M book bundle and just pay shipping: https://shop.acquisition.com/pages/100m-book-bundle Wealth begins the moment you stop worrying about tomorrow. For Alex Hormozi, that moment was…
$100M Offers Audiobook Part 1 [not-audio_url] [/not-audio_url]

Duration: 32:29
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠https://www.acquisition.com/roadmap ⁠ “The world needs more entrepreneurs.” In this episode, Alex (@AlexHormozi) discusses on how to make profit…
$100M Offers Audiobook Part 2 [not-audio_url] [/not-audio_url]

Duration: 54:21
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠https://www.acquisition.com/roadmap ⁠ “I hope what you're giving them is worth it.” In this episode, Alex (@AlexHormozi) the pricing and commodi…
$100M Offers Audiobook Part 3 [not-audio_url] [/not-audio_url]

Duration: 27:34
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “You can either be right or you can be rich.” In this episode, Alex (@AlexHormozi) discusses the Value E…
$100M Offers Audiobook Part 4 [not-audio_url] [/not-audio_url]

Duration: 34:57
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “Most things that are hard to sell are typically easy to fulfill.” In this episode, Alex (@AlexHormozi)…
$100M Offers Audiobook Part 5 [not-audio_url] [/not-audio_url]

Duration: 33:08
Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “The person who needs the exchange less always has the upper hand.” In this episode, Alex (@AlexHormozi)…