HS 005 – Blogging For Business (How to Turn Your Knowledge Into Leads)

HS 005 – Blogging For Business (How to Turn Your Knowledge Into Leads)

Author: Dan Perry: Handyman | Small Business Owner May 17, 2013 Duration: 21:45
The Handyman Startup Podcast
BusinessEducationEntrepreneurshipHow ToMarketing

It’s no secret that internet marketing is where it’s at these days whether you are selling a product online or trying to generate new leads for your handyman business.  Other marketing methods such as direct mail and flyers are also effective, but they cost more and are (in my opinion) more difficult to execute properly.

In this episode of the Handyman Startup podcast, I share my most powerful online marketing strategy for my handyman business – blogging for business.

The blog posts I have created for my handyman business website have driven customers my way starting as early as my third month in business.  Not only  that, but blog posts I wrote over a year ago are still bringing me high quality customers every week.  The beautiful thing is that each blog post I write only takes a couple of hours maximum.  Talk about ROI!

These blog posts have allowed me to turn off all other forms of advertising and still have more than enough business to keep me satisfied.

Here is a brief outline of what you can expect in this podcast:

  • How to get leads from writing blog posts on your handyman business website.
  • How blogging builds trust and makes selling your services even easier.
  • Why you should start blogging right away.
  • My personal blogging strategy and process for creating blog posts.
  • Recommendations on what to do and what NOT to do when blogging.

Resources mentioned in the Podcast

How to build a website

Recommended Website and Blogging Platform:  WordPress

 Thanks!

Thank you for listening.  I’m honored to have the ability to share my experiences and knowledge to help you along your path to dominating your business ventures.  Be sure to subscribe in iTunes so you don’t miss an episode.

The post HS 005 – Blogging For Business (How to Turn Your Knowledge Into Leads) appeared first on Handyman Startup.


Dan Perry has spent years building his own successful handyman business from the ground up, and in The Handyman Startup Podcast, he shares that hard-won knowledge without the fluff. Each episode feels like a practical conversation with a seasoned pro who’s been in your shoes, tackling the real-world challenges of turning skilled labor into a sustainable enterprise. You’ll hear specific advice on navigating client pricing, managing a fluctuating schedule, and implementing marketing strategies that actually work for local service businesses. This isn't just theoretical business talk; it's a focused discussion on the operational details that make or break a trades-based venture, from your first truck and tools to hiring your first employee. Dan’s perspective as a working handyman and small business owner provides a unique blend of street-smart tactics and long-term planning. Whether you're just considering hanging your own shingle or you're several years in and hitting growth plateaus, this podcast delivers actionable insights to help you build something solid and profitable. Tune in for a straightforward guide through the nuts and bolts of entrepreneurship in the skilled trades.
Author: Language: en-us Episodes: 50

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