#12. Understanding the Role of AI in Marketing with Paul Roezer

#12. Understanding the Role of AI in Marketing with Paul Roezer

Author: Rock Content July 20, 2021 Duration: 55:07

Paul Roetzer is the Founder and CEO of PR 20/20 and Marketing Artificial Intelligence Institute.

He is the author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012) and the creator of the Marketing Artificial Intelligence Conference (MAICON) and the AI Academy for Marketers.


Tune into The Jam Sessions by Rock Content for a deep dive into the ever-evolving world of marketing. This isn't just another business podcast; it's a regular conversation with some of the field's most forward-thinking practitioners. Each episode pulls back the curtain on real-world strategies, unpacking the ideas and tactics that actually drive results. You'll hear from innovative minds who are shaping the industry, offering practical tips and thoughtful discussions that go beyond surface-level advice. The goal is to provide a genuine immersion into marketing's complexities, helping you build a more robust and adaptable skill set. Whether you're looking to refine your approach or completely rethink your strategy, this podcast serves as a valuable resource for anyone aiming to become more indispensable in their role. Created by Rock Content, these sessions are designed to be both informative and immediately applicable, cutting through the noise to focus on what matters most for modern marketers.
Author: Language: English Episodes: 28

The Jam Sessions by Rock Content
Podcast Episodes
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