#5. The role of content in aligning Marketing and Sales with Anna Talerico

#5. The role of content in aligning Marketing and Sales with Anna Talerico

Author: Rock Content December 1, 2020 Duration: 52:53

What can great content do for Sales? How can you find the most relevant gaps in the Sales process and use content to improve it?

In this week's episodes of The Jam Sessions, Anna Talerico (founder of SaaSx and Ion Interactive) and Stephanie Mansueto (Head of Global Content at Rock Content) join forces discussing how you can:

- Create the best content to improve your organization's sales results

- Create a system of collaboration between Marketing and Sales

- Align Marketing and Sales to achieve your goals

And much more! Listen now at your favorite streaming platform. 



Tune into The Jam Sessions by Rock Content for a deep dive into the ever-evolving world of marketing. This isn't just another business podcast; it's a regular conversation with some of the field's most forward-thinking practitioners. Each episode pulls back the curtain on real-world strategies, unpacking the ideas and tactics that actually drive results. You'll hear from innovative minds who are shaping the industry, offering practical tips and thoughtful discussions that go beyond surface-level advice. The goal is to provide a genuine immersion into marketing's complexities, helping you build a more robust and adaptable skill set. Whether you're looking to refine your approach or completely rethink your strategy, this podcast serves as a valuable resource for anyone aiming to become more indispensable in their role. Created by Rock Content, these sessions are designed to be both informative and immediately applicable, cutting through the noise to focus on what matters most for modern marketers.
Author: Language: English Episodes: 28

The Jam Sessions by Rock Content
Podcast Episodes
#8. How to Start a Content First Business with Joe Pulizzi [not-audio_url] [/not-audio_url]

Duration: 52:58
Joe Pulizzi is an entrepreneur, speaker, and the genius mind behind Content Marketing Institute, an incredible resource for content marketers. His masterpiece book Content Inc. has become a must-have guide for businesses…
#3. The role of creativity in B2B Marketing with Jason Miller [not-audio_url] [/not-audio_url]

Duration: 58:42
Listen now to our third episode: The role of creativity in B2B Marketing - An Interview with Jason Miller Meet our speakers: JASON MILLER Jason Miller is the former Head of Brand Marketing at Microsoft and Global Head of…
#2. Content Marketing Across Regions with Pam Didner [not-audio_url] [/not-audio_url]

Duration: 59:32
Listen now to our second episode: “Content Marketing Across Regions: the balance between global vs. local” with Vitor Peçanha and Pam Didner. --- PAM DIDNER Pam Didner is a B2B marketing consultant, writer, podcaster, sp…