The Lionhearted CEO Podcast: Scaling Your Online Business with Facebook & Instagram Ads

The Lionhearted CEO Podcast: Scaling Your Online Business with Facebook & Instagram Ads

Author: Sophie Griffiths Language: English Episodes: 87
Sophie Griffiths knows that building a business online can feel like a lonely hustle, and her The Lionhearted CEO Podcast: Scaling Your Online Business with Facebook & Instagram Ads is a direct response to that. It’s a space for women entrepreneurs-coaches, course creators, and service providers-who are fiercely ambitious but refuse to let growth come at the cost of genuine connection with their audience or themselves. Each episode moves beyond abstract theory, diving into the precise, actionable mechanics of Meta advertising and holistic business strategy. You’ll hear Sophie break down complex ad campaigns, discuss audience targeting nuances, and explore how to structure offers that actually convert, all through the lens of sustainable scaling. This isn't about generic tips; it's about the specific decisions that move the needle for online businesses right now. The conversations in this podcast acknowledge the real pressure of managing ads, creating content, and leading a team, while providing a clear path forward. If you're ready to grow your revenue without burning out, and you want marketing advice that feels both sophisticated and immediately usable, this is the resource. Sophie’s expertise as a Meta ads specialist and growth strategist translates into guidance that is both confident and deeply practical, designed for those who are done waiting and are ready to implement.
Episodes
Growing a team: the good, the bad and the ugly [not-audio_url] [/not-audio_url]

Duration: 30:25
For me, growing a team (or 'outsourcing') has been one of the trickiest parts of growing my business. I've struggled to find guidance or insight in to how other people have done it and so have done a lot of trial and er…
Should You Add a Low-Ticket Offer to Your Customer Journey? [not-audio_url] [/not-audio_url]

Duration: 28:55
Ever pondered whether you should add a low-ticket offer to your customer journey but not quite sure if it's more effort than it's worth, if it will attract the right people, or even just how to get it running so it sells…
Building a business that plays to your strengths with Hannah Miller [not-audio_url] [/not-audio_url]

Duration: 41:52
I asked Hannah to be on the podcast because I spent a day with her back in April and the work we did on my strengths and how they influence the way I run my business has had a big impact on decisions I've made since, inc…