Apple Podcasts Changes Incrementally Improve Podcasting

Apple Podcasts Changes Incrementally Improve Podcasting

Author: Mark Asquith March 15, 2021 Duration: 9:20
If you've seen or heard my Listener Acquisition Flow talk you know that I've long been a fan of using anything other than "subscribe" as a call to action and, whilst Spotify has been doing something else for a while, Apple has now made the same change. Here's why it's important.

Mark Asquith, known widely as "That British Podcast Guy" and the co-founder of the Captivate platform, brings his extensive experience directly to your headphones with The Podcast Accelerator: How to Grow Your Podcast. This isn't about vague inspiration; it's a practical, hands-on resource for anyone serious about building a meaningful and sustainable show. Each episode breaks down the complexities of podcast growth into actionable steps, focusing on the intersection of creative content and smart business strategy. You'll hear detailed discussions on everything from audience analytics and monetization models to the technical nuances of production and promotion that actually work. The guidance offered stems from real-world application, not just theory, providing a clear path through the often noisy world of online audio. For creators who are past the basics and ready to scale their impact, this podcast serves as an essential toolkit. It’s where the art of compelling storytelling meets the science of strategic marketing, all delivered with Mark's direct and knowledgeable perspective. Tune in for genuinely actionable insights that can help you refine your process, connect with a larger audience, and build a podcast that stands out and lasts.
Author: Language: English Episodes: 100

The Podcast Accelerator: How to Grow Your Podcast
Podcast Episodes
Hiatus - 2022 [not-audio_url] [/not-audio_url]

Duration: 3:36
I'm having a little bit of a break from the podcast to focus on family and Captivate but will be back shortly! In this episode I'll talk to you about why, when I'll be back and recommend a LOT of excellent content to hel…
3 Actionable Dynamic Content Insertion Ideas [not-audio_url] [/not-audio_url]

Duration: 26:08
Podcasting tech can seem overwhelming but it rarely is once you know how to use it. Here are three creative and actionable ways that you can instantly start to use dynamic ad and content insertion to enhance your podcast…
Are YOU the Thing Stopping Your Podcast Growing? [not-audio_url] [/not-audio_url]

Duration: 21:16
The truth is that you and I, we don't know everything and remaining humble is a skill and mindset that we all, as podcasters, must practice and adopt so that we don't limit the potential of our podcast by letting our ego…
How to Get Guests to Share Your Podcast [not-audio_url] [/not-audio_url]

Duration: 29:57
An interview show is touted as the way to "explode" your influence and increase your impact by the gurus who sell anything to anyone, but you've followed all of their advice and for some reason, your numbers aren't movin…
Are Your Podcasting Processes Killing Your Show? [not-audio_url] [/not-audio_url]

Duration: 19:20
The panacea for the busy podcaster is a robust set of processes. But are your processes devolving your podcast into a lifeless cookie cutter template? Are your processes undermining your creativity and, if so, how can yo…
A Simple Twitter Strategy for Podcast Growth [not-audio_url] [/not-audio_url]

Duration: 25:32
Each social channel has its nuances, benefits and flaws. Twitter is my personal favourite for podcast growth so today I'm sharing a few simple strategies that I employ to build my podcast audience using the platform.
How to Get More Listener Engagement [not-audio_url] [/not-audio_url]

Duration: 32:57
We all want more "engagement" on our podcasts but the word itself poses some challenges and leaves us fighting for broad strokes of interaction that we just can't scale. But we can fix it.
Beware the Podcast Sales! [not-audio_url] [/not-audio_url]

Duration: 17:11
There's a litany of "bargains" to be had around the holiday season, but when is a bargain something to be wary of in podcasting?
Dynamic Ad Insertion Explained Simply [not-audio_url] [/not-audio_url]

Duration: 25:26
Are you wondering what “dynamic ad insertion” means in podcasting? Maybe you’ve heard about “DAI”, but have never wanted to ask what it is – here’s a full explanation of what dynamic ad insertion means!
Scared to Experiment with Your Podcast? [not-audio_url] [/not-audio_url]

Duration: 9:54
Being bold is the only way to break a plateau, but knowing what to do requires a little experimentation.