How I'd use Sora 2, Claude, and Perplexity to generate 1M+ views

How I'd use Sora 2, Claude, and Perplexity to generate 1M+ views

Author: Greg Isenberg October 4, 2025 Duration: 18:55
On this episode I share a comprehensive framework for creating viral videos using Sora 2, Perplexity, and Claude. The process involves researching viral formats with Perplexity, using Claude to generate and evaluate video concepts based on audience psychology, and finally implementing those concepts with Sora 2. Timestamps: 00:00 - Intro 01:32 -Why Sora 2 gives you an unfair advantage 03:02 - Using Perplexity as a research agent 06:07 - Generating concepts with Claude 09:15 - Evaluating concepts for viral potential 14:51 - Implementing prompts in Sora 2 18:10 - Final thoughts and demonstration Key Points: • A three-step workflow using Perplexity for research, Claude for prompt creation, and Sora 2 for video generation • Creating viral content gives startups an "unfair advantage" in distribution and attention • Evaluating video concepts against engagement criteria (hook strength, emotional triggers, algorithm fit) • Testing multiple AI-generated concepts to find what resonates with your target audience The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Greg Isenberg, the CEO of Late Checkout who has previously advised platforms like Reddit and TikTok, hosts a twice-weekly conversation designed to spark entrepreneurial thinking. The Startup Ideas Podcast is less about dry business theory and more about opening a window into the process of identifying opportunities. Each episode serves as a catalyst, presenting listeners with actionable concepts and the reasoning behind them. You'll hear Greg dissect market gaps, consumer behaviors, and emerging trends, translating them into tangible ideas for potential ventures. The aim is to build a consistent habit of creative exploration, pushing beyond the initial "what if" to consider the "how" and "why." This podcast functions as a regular dose of inspiration for anyone feeling stuck in a rut or simply curious about the mechanics of building something new. It’s a resource for aspiring founders, side-hustlers, and innovators who appreciate seeing the blueprint before the ground is broken. Tuning in means joining a forward-thinking dialogue where the next big idea might just click into place.
Author: Language: English Episodes: 100

The Startup Ideas Podcast
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