Ep 624: 25% Tariffs on Canada and the US… What E-commerce Brands Need to Know

Ep 624: 25% Tariffs on Canada and the US… What E-commerce Brands Need to Know

Author: Jordan West March 4, 2025 Duration: 11:36
The Unofficial TikTok Shop Podcast with Jordan West
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The 25% U.S. import tariff is here—now what? If you sell products from Canada or Mexico into the U.S., your costs just skyrocketed overnight. But instead of panicking, let’s focus on solutions.

In this episode, Jordan West breaks down exactly what you need to do to protect your margins, rethink fulfillment, and keep your business profitable despite these new costs. If you're in e-commerce, this episode is a must-listen.

The new tariffs are a massive challenge for e-commerce brands, but instead of focusing on why they happened, let’s talk about what to do next.

Jordan dives into:

  • How to adjust pricing without losing customers
  • The best fulfillment workarounds to avoid tariff hikes
  • How to reposition your brand to stay competitive in the U.S.
  • Why you should consider expanding to new international markets
  • Step-by-step strategies to survive and thrive despite the tariffs

Key Takeaways & Next Steps

  • Raise prices strategically—consider splitting the tariff cost with customers.
  • Explore fulfillment options—setting up a U.S.-based warehouse or 3PL could save you.
  • Expand beyond the U.S.—consider Europe, Australia, or Asia for growth.
  • Adjust marketing & messaging—double down on brand loyalty & premium positioning.
  • Look into tariff-exempt strategies—some goods/categories might have workarounds.

Growth Plan: www.upgrowthcommerce.com/grow

Get 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.

We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow

Join our community and connect with other eCommerce brand owners and marketers!

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If you're trying to figure out how to actually make money on TikTok Shop, you're in the right place. The Unofficial TikTok Shop Podcast with Jordan West cuts through the hype to deliver practical insights from the front lines. As the founder of Social Commerce Club, a leading agency in this space, Jordan West and his team are hands-on with major brands, navigating the platform's rapid changes daily. Each episode translates that direct experience into actionable advice you can use, whether you're launching a product or scaling an existing shop. You'll hear candid breakdowns of effective strategies, from optimizing your affiliate partnerships to harnessing creator-led growth. This isn't about vague theories; it's a focused look at the tactics generating real revenue right now. Tune in for a straightforward, no-fluff conversation that helps marketers and business owners build a smarter, more profitable approach to social commerce.
Author: Language: English Episodes: 100

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The Unofficial TikTok Shop Podcast with Jordan West
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