Leon Barnard 'Wireframing for Everyone'

Leon Barnard 'Wireframing for Everyone'

Author: Gerry Scullion October 3, 2023 Duration: 43:31

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I'm delighted to have you with me for another cracking episode this time with Leon Barnard, co-author of the brand spanking new book on A Book Apart, called Wireframing for Everyone.

Leon, Michael and Bill all work for one of my absolute favourite UX businesses, Balsamiq. A wire framing tool that when it came out in 2008, was revolutionary. It reduced the exclusivity around the capability of wire framing, and made it accessible overnight to teams and non-designers. It increased the quality of communication, it reduced meetings, it sped things up and enabled better outcomes for teams working in the product space. It wasn’t perfect, it wasn’t sexy, but it was powerful. 

In this conversation, we chat about the self-imposed restrictions on the product, still owned by the original founder, Giacomo (Peldi) Guilizzoni who I can vividly remember answering my support tickets in the early days of the business, and it’s awesome to see and hear what the culture is like within the business.

Creators & Guests

  • Gerry Scullion - Host
  • Stef Murphy - Producer

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Gerry Scullion hosts This is HCD-Human-Centered Design, UX & Service Design Thinking Podcast, a space where practical conversations unfold for anyone invested in shaping how people interact with the world. Rather than offering abstract theory, these discussions get into the real work of designing services and experiences that genuinely resonate. You’ll hear from practitioners and strategists who are navigating the complexities of making organizations more human, covering everything from the nuances of interaction design to the broader strokes of systemic change. With a global audience and over a million downloads, this podcast has become a trusted resource for designers, managers, and innovators who are tired of superficial solutions. Each episode feels like joining a thoughtful dialogue, one that cuts through jargon to explore how human-centered principles are applied in challenging, real-world contexts. Whether you're refining a product's user experience or rethinking an entire service model, these conversations provide grounded insights and actionable perspectives. Tune in for a deep, accessible look at the craft and strategy of putting people at the heart of design work.
Author: Language: English Episodes: 100

This is HCD – Human-Centered Design, UX & Service Design Thinking Podcast
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