E328 From Farmer’s Market to Luxury Product w/ Sam Moore

E328 From Farmer’s Market to Luxury Product w/ Sam Moore

Author: CJ Finley January 4, 2024 Duration: 1:12:28
In this episode, CJ sits down with his friend Sam Moore to discuss his journey from corporate America to launching his own health and wellness-focused beverage company. The two dive into the challenges and triumphs of entrepreneurship, the importance of making intentional life choices, and the evolution of Sam's product from a tequila mixer to a non-alcoholic "smart seltzer" called Hazlo.   Key Topics [00:00:00] Non-alcoholic beverage market. [00:03:11] Sam's path to software sales. [00:06:40] Different work environments and their pitfalls. [00:08:23] Why Sam pivoted his career. [00:13:55] Decision making and personal growth. [00:16:39] Choosing a different path in life. [00:19:54] Making decisions on own terms. [00:27:08] Envisioning new opportunities. [00:30:19] Finding purpose in work. [00:34:42] Tequila as a popular drink. [00:35:12] Mindful drinking movement. [00:39:22] How to know if someone is an entrepreneur. [00:39:24] Shifting career paths yet again. [00:42:59] Making decisions and taking action. [00:45:48] Non-alcoholic drink pivot. [00:51:53] The journey of entrepreneurship. [00:57:28] Premium non-alcoholic beverages [01:01:22] Packaging and branding feedback. [01:04:23] Packaging and target market. [01:07:41] The beverage space and alcohol alternatives.   Connect with Sam Instagram   Connect with CJ Finley: CJ's Instagram   CJ's YouTube THRIVEONLIFE Podcast Instagram THRIVEONLIFE Website  

CJ Finley hosts the THRIVEONLIFE Podcast, a space dedicated to practical conversations about building a more fulfilling existence. Rather than just theorizing, each episode digs into the tangible aspects of well-being, focusing on the interconnected pillars of health, personal wealth, and genuine happiness. You’ll hear CJ in dialogue with a variety of entrepreneurs and mission-driven individuals who have moved beyond merely getting by and are actively crafting lives they love. These discussions are grounded in real experience, offering actionable tips and perspectives that listeners can apply to their own journeys. The tone is conversational and direct, avoiding empty inspiration in favor of substance. New episodes arrive regularly, continuing a consistent exploration of what it means to truly thrive. This podcast serves as a resource for anyone feeling stuck in a routine and looking for thoughtful guidance on integrating better habits, smarter financial choices, and a deeper sense of purpose into their daily routine. It’s about the cumulative effect of small, intentional changes across all areas of life.
Author: Language: English Episodes: 100

THRIVEONLIFE Podcast: Helping people live better lives with tips on health, wealth, and happiness.
Podcast Episodes
E296 Direction matters more than speed. [not-audio_url] [/not-audio_url]

Duration: 2:39
In this episode, CJ explores the importance of judgment and direction in achieving goals. Many people often find themselves wanting instant gratification, but this can lead to poor decision-making and a lack of focus. CJ…
E295 Navigating Postpartum: Reflections and Insights w/ Erin Finley [not-audio_url] [/not-audio_url]

Duration: 34:31
In this episode, CJ and Erin Finley, discuss Erin's experience with postpartum. Erin reflects on her thoughts and feelings immediately after giving birth to their son and the challenges she has faced in her physical/ment…
E293 You can’t start the next chapter if... [not-audio_url] [/not-audio_url]

Duration: 0:56
In this short episode, CJ reminds us that in order to thrive in a changing world, we must let go of the past and embrace the present. We are encouraged to be kinder to ourselves, take care of our mental, physical, and sp…
E291 Tips for building a THRIVING community w/ Braydon Alley [not-audio_url] [/not-audio_url]

Duration: 35:00
In this episode, CJ is joined by his friend Braydon Alley to discuss the topic of community building. They start off with a quick update on Braydon's life since his last appearance on the show, highlighting the importanc…
E290 Learning to Love the Dirt: Lessons from the Wright Brothers [not-audio_url] [/not-audio_url]

Duration: 1:12
In this short episode, CJ draws inspiration from the Wright Brothers' journey of learning to fly. He emphasizes the importance of embracing failure and learning to love the process, comparing it to "eating dirt" before b…
E289 How creating content can help millions of people w/ Dom Fusco [not-audio_url] [/not-audio_url]

Duration: 1:16:38
In this episode, Dominic Fusco returns to the show to chat about his recent move to Austin Texas and what he's been up to since his last conversation in Episode 143. During this convo, Dom and CJ discuss saunas, how Dom'…
E288 Achieving Goals: The AAA Framework for Success [not-audio_url] [/not-audio_url]

Duration: 3:22
In this short episode, CJ introduces the AAA framework for achieving goals and overcoming obstacles. If you are someone who is looking to level up and reach new heights, or if you have found yourself struggling to conque…
E287 How Having a Child Changes Everything (and What It Doesn’t) [not-audio_url] [/not-audio_url]

Duration: 33:50
In this episode, CJ and Erin Finley discuss the changes and adaptations they have made since becoming parents to their three-month-old son. They reflect on the common statement that having a child drastically changes one…