Wild Introduces Refillable Roll-On Deodorant to U.K. Market: Packaging World

Wild Introduces Refillable Roll-On Deodorant to U.K. Market: Packaging World

Author: Packaging World, ProFood World, Healthcare Packaging, Mundo EXPO Pack January 6, 2026 Duration: 15:37
How should refillable innovations balance with customer needs? London-based sustainable personal care brand Wild debuts a refillable roll-on deodorant product featuring a reusable metal case and a bio-based, compostable refill pack. The decision to introduce a roll-on format came from consumer insight. “Data showed that a large segment of potential customers were not ready for stick application and preferred roll-on or spray,” co-founder Freddy Ward said. This is an AI-generated episode. Read...

Through the Line: Packaging and Processing is a podcast from Packaging World, ProFood World, Healthcare Packaging, Mundo EXPO Pack that explores innovations and information across the packaging and processing landscape. Each episode connects topics impacting consumer packaged goods and healthcare packaging with the latest technologies in food processing operations. Listen episodes for insights on current trends, practical strategies, and the developments shaping packaging and processing today. Whether you work in packaging, processing, or related careers, you can expect timely discussion of what is changing now and what it means for how products are packaged, produced, and brought to market.
Author: Language: en-us Episodes: 100

Through the Line: Packaging and Processing
Podcast Episodes
Virtual Process Simulations for RTE Meal Producer: ProFood World [not-audio_url] [/not-audio_url]

Duration: 11:31
How can digital twin technology increase production line efficiency? Uitgekookt, a Dutch company that prepares and delivers custom-made, RTE meals, is working with Visual Components to make use of a digital twin simulati…
Glacier's AI Tool Turns Recycling Data into Insight: Packaging World [not-audio_url] [/not-audio_url]

Duration: 14:48
How can brands better understand what actually happens to their packaging? Pilots with Colgate-Palmolive and Amazon helped shape Glacier’s new DataStream platform, a subscription tool launched today that lets CPGs verify…
Experts Urge Clear Framing on Ultra-Processed Foods: ProFood World [not-audio_url] [/not-audio_url]

Duration: 12:17
What do CPGs need to know as consumers become more skeptical of ultra-processed foods? During the Chicagoland Food & Beverage Network's ‘Ultra-Processed Foods’ panel in Chicago on Oct. 22, food industry experts offered i…
The Three C's of Sustainable Packaging: Healthcare Packaging [not-audio_url] [/not-audio_url]

Duration: 14:37
What are three components to consider for sustainable healthcare packaging? The growing trend of sustainable pharmaceutical packaging relies on commitment, circularity, and cost. Companies like Opella and AbbVie are impl…
A Roadmap to Food and Beverage Power Transmission: ProFood World [not-audio_url] [/not-audio_url]

Duration: 14:36
What do food and beverage operations need to know to choose power transmission wisely and run efficiently? Choosing the right motor, belt, or gearbox isn’t just a matter of specs. It’s about fit, function, and future-rea…
Logitech Switches to Paper for Mouse Packaging: Packaging World [not-audio_url] [/not-audio_url]

Duration: 9:27
How has online shopping changed the needs of packaging? Computer peripherals and software company, Logitech, has nearly completed a transition from plastic clamshells to paper-based packaging for its hallmark computer mi…