95. What To Charge For Social Media Management In 2024

95. What To Charge For Social Media Management In 2024

Author: Shannon Segall, Social Media Manager + Mentor January 23, 2024 Duration: 14:36

In today's market, where a staggering 78% of consumers make their purchasing decisions on social media, businesses can no longer afford to be wallflowers. Social media isn't merely a platform to be on for the sake of it; it plays a significant role in raising brand awareness and fostering customer loyalty. As social media managers, while our jobs may not involve saving lives, we do possess the power to breathe life into brands and humanize them. So, how do you price that? Well, that's precisely what we're covering in today's episode, so you can appropriately charge for the value you bring to the table.

Episodes Mentioned:

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business. 

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Thanks for being a part of The Tropical Social Community!

XO,

Shan

 

Every Tuesday, Shannon Segall brings a dose of reality and strategy to the often-glossy world of online business on the Tropical Social Podcast. As a working Social Media Manager and Mentor, she digs into the genuine challenges and triumphs of building a sustainable career managing social media for others. This isn't about theoretical fluff; it's a practical resource for those actively crafting a business that allows for freedom and flexibility. Conversations here focus on actionable social media management and strategy, tackling everything from client acquisition and pricing to systems that create space for a life beyond the screen. Shannon explores what it truly means to design a career on your own terms, whether that dream looks like working from a beach, a coffee shop, or your living room. You'll hear honest discussions about mindset, operational hurdles, and the continuous learning required to stand out in a crowded digital marketplace. Tune in for a relatable and insightful podcast that feels more like a weekly mentorship session, dedicated to helping you navigate entrepreneurship with clarity and build a business that supports your personal definition of the laptop lifestyle.
Author: Language: English Episodes: 50

Tropical Social Podcast | Social Media Management & Strategy
Podcast Episodes
117. How to Create Content Pillars in Your Social Media Strategy [not-audio_url] [/not-audio_url]

Duration: 14:58
Psst, did you hear the news? The waitlist for The Tropical Social Accelerator is now OPEN! TSA is the ultimate group program and course for new and aspiring social media managers. Build a standout brand, craft a marketin…
115. Step-by-Step: How I Create a $1K Social Media Strategy [not-audio_url] [/not-audio_url]

Duration: 12:28
In today's episode, we're breaking down what goes into a $1K social media strategy, part of my Kona Package. This VIP service is perfect for service providers who want a custom strategy they can implement themselves, rat…
113. Prevent Burnout & Streamline Your Business with Jess Haney [not-audio_url] [/not-audio_url]

Duration: 48:54
In today's episode, I chat with Jess Haney, a copywriter and creator of The One Client Method™. Jess transformed her chaotic business model into a streamlined approach, focusing on one client at a time and completing pro…