The meme about the price of water in different locations is a great example of how marketing is not just about the product but also about the experience and convenience that comes with it.
Jay McBain was chosen as 2021 Influencer of the Year by Channel Partners Magazine. We catch up with Jay to discuss his recent channel predictions for 2022.
Last week in business, I needed to purchase my very first Mac, a MacBook Air. A client needed to add 40+ existing iPads into Apple's Business Manager for proper HIPAA supervision. It was fun.