The Power of YouTube Shorts: Leveraging the Latest Changes for Massive Growth

The Power of YouTube Shorts: Leveraging the Latest Changes for Massive Growth

Author: Tim Schmoyer March 27, 2023 Duration: 47:30

Maybe you've been using YouTube shorts for awhile or maybe you haven't even bothered with it. But, shorts have changed a lot in the past few months and we want to talk about how you can best leverage them for channel growth. And if you aren't making shorts yet, you're missing out. Today, we will tell you why.

Links in this Episode

Creator Spotlight: https://www.youtube.com/@iCaveDave/ 

New YPP Ad Rev Program: https://youtu.be/xMs4e9esYkg

YT Support: https://support.google.com/youtube/answer/12504220?hl=en 

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Tim Schmoyer started Video Creators as a YouTube growth agency back in 2013, and this audio extension of that work dives deep into the real, often unglamorous, work of building a channel that lasts. You’ll hear conversations that move beyond basic tips, focusing instead on the strategic decisions and mindset shifts required to turn a personal brand into a sustainable business. Each episode pulls from Tim’s extensive experience guiding everyone from absolute beginners to established corporate teams, unpacking the nuances of audience growth, content systems, and platform changes. This isn't about quick hacks; it's a practical resource for creators and entrepreneurs who are serious about developing a highly engaged community of subscribers who become genuine customers. The discussions in this podcast naturally cover the intersection of creative work, marketing psychology, and the technology that powers modern video businesses, offering a clear path whether you're aiming for your first ten thousand subscribers or scaling past a million. Tune in for honest reflections on what works, what doesn't, and how to adapt your approach for long-term success on YouTube and beyond.
Author: Language: English Episodes: 100

Video Creators
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