157: Book Yourself Solid with Matthew Kimberley

157: Book Yourself Solid with Matthew Kimberley

Author: Jake Jorgovan March 5, 2020 Duration: 40:24
Matthew Kimberley pours out some amazing insights in this week's episode that you won't want to miss! With a background in sales and as an author himself, Matthew has also taken over the entire program called Book Yourself Solid, which was originally created and written by Michael Port.
 
With Book Yourself Solid, Matthew helps business owners figure out what path is right for them. The book offers frameworks for you to think through this and what fundamental principles and mindset you can apply to reach your business goals. If you need to convert or generate leads, Michael can help you, so long as you are actively doing these things somehow.  It's about strategies verse the tactics- this is truly an interesting outlook on how you should question your motives. 
 
If people pay you for your time and your expertise, this book and this episode are for you! There are so many great pieces of advice that Matthew dives into here that are both exciting and thoughtful. I realized there are different ways to think about growth for your business… and it's not always about more money.

For anyone running a creative agency or building a consulting practice, the daily hustle involves far more than just doing great work-it's about building a sustainable business on your own terms. Working Without Pants-Creative Entrepreneurship digs into that reality with host Jake Jorgovan. Instead of abstract theory, this podcast focuses on the tangible strategies and conversations that actually lead to landing better clients and more fulfilling projects. Jorgovan sits down with practitioners who have been in the trenches, people like Brennan Dunn, Brent Weaver, Kai Davis, and Blair Enns, to dissect what works now. You'll hear specific stories about pricing, positioning, sales conversations, and the operational shifts that allow a solo practitioner or small team to thrive without burning out. The discussions are grounded in the intersecting worlds of arts, business, and design, recognizing that creative entrepreneurship requires a unique blend of vision and commercial savvy. Tune in for a candid exchange of ideas that feels more like a mastermind session than a formal interview, all aimed at helping you refine your offer and reclaim your time. This is a resource for those ready to move beyond just being busy and build a business that truly works.
Author: Language: English Episodes: 100

Working Without Pants - Creative Entrepreneurship
Podcast Episodes
213: Leading Others and Letting Go [not-audio_url] [/not-audio_url]

Duration: 13:03
To experience the freedom that entrepreneurship can provide, you need to learn how to let go of certain responsibilities and let others lead. In this episode of the Working Without Pants podcast, I provide some tips on h…
212: What Got You Here Won't Get You There [not-audio_url] [/not-audio_url]

Duration: 10:17
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211: M&A for Agencies with Amanda Dixon [not-audio_url] [/not-audio_url]

Duration: 31:52
Digital agencies are very different from traditional businesses, thus buyers and sellers of these agencies need to approach M&A in a particular way. In this episode of the Working Without Pants podcast, I sit down with A…
210: Finance for Agencies [not-audio_url] [/not-audio_url]

Duration: 15:34
Though making money is a key goal of any business, many business owners aren't very financially savvy. If you're a business owner that simply hands off your finances to a bookkeeper without involving yourself at all, you…
209: How To Think About Systems [not-audio_url] [/not-audio_url]

Duration: 17:47
When building a business or starting a new entrepreneurial pursuit, we tend to handle many of the day-to-day tasks ourselves. And though working this way is fine for a while, at some point you need to turn that chaos int…
208: How To Think About Marketing [not-audio_url] [/not-audio_url]

Duration: 11:01
One of the most common mistakes I see business owners and marketers make is spreading their marketing efforts across too many channels. The focus needs to be on the scalability of a few channels instead of getting caught…
206: Why To Consider a 4 Day Work Week [not-audio_url] [/not-audio_url]

Duration: 8:44
Traveling or engaging in other activities outside of work is always great. But trying to fit in a full week of work in a three- to four-day period to accommodate these activities can be stressful if not approached correc…
205: Introducing my New Company, CustomData.ai [not-audio_url] [/not-audio_url]

Duration: 23:17
In this special episode of the Working Without Pants podcast, Isaac Marsh joins me to discuss our new business venture, CustomData.ai. At a high level, Custom Data scrapes the internet looking for prospects with your spe…