Ten takeaways from Theo Paphitis' Small Business Sunday event 2024

Ten takeaways from Theo Paphitis' Small Business Sunday event 2024

Author: Rachel Spencer February 27, 2024 Duration: 32:46
Your pet business, Your way
BusinessAnimalsEntrepreneurshipFamilyKidsKids & FamilyMarketingPets

Each year Theo Paphitis puts on his Small Business Sunday winner's event in Birmingham to celebrate small businesses and give them a boost.

It's a brilliantly inspiring day where Theo and his panel of experts give so much encouragement and line up fabulous speakers to educate and inspire you.

This year, we had talks on using AI in your marketing from Google and a spotlight session from Susan Bonnar, founder of The British Craft House and a former SBS winner.

NatWest chaired a panel discussion with success stories from their Accelerator program Maxine Laceby, founder of Absolute Collagen, Sanjay Agarwal, founder of Spice Kitchen and Shalom Lloyd from Naturally Tiwa skincare.

The fireside chat this year was Stacey Solomon who brought the house down, and was mobbed by fans bringing her gifts and sharing how she'd transformed their businesses with her endorsements.

In this podcast episode, I'm sharing my ten takeaways from the event.

Key topics and timings:

0.20 - What to expect from this episode.

2.00 - Why the SBS community is such a special place to be a part of and how Theo gives you the reassurance we all need.

2.30 - What is SBS and how it started.

4.45 - How the SBS network can help you and provide support.

5.34 - Takeaway 1 - Keep getting up - there will always be setbacks.

7.30 - Takeaway 2 - Stop and sense-check your activities.

9.05 - Takeaway 3 - Don’t be afraid to change.

10.35 - Takeaway 4 - Why it's important to plan and look forward.

12.20 - Takeaway 5 - Use AI as inspiration and a helpful assistant and not to do everything for you!

16.11 - Takeaway 6 - You have to make money.

20.11 - Takeaway 7 - Say yes to things even when it feels huge and scary.

23.45 - Takeaway 8 - Let yourself off the hook with social media and be social put your community first.

26.57 - Takeaway 9 - You need to be seen and the impact of a shout-out from Stacey Solomon - leading to £100,000 of sales for Stamptastic.

29.41 - Takeaway 10 - Why it's ok ask for help.

Links mentioned in this episode:

How Theo Paphitis' Small Business Sunday award can raise your pet business profile

Theo Paphitis launches SBS invest

How the NatWest accelerator can help your pet business

Finding support for your pet business in Pets Get Visible

The rollercoaster that is running a small business


There's a persistent myth in the pet industry that success requires a rigid, one-size-fits-all formula. Your Pet Business, Your Way exists to dismantle that idea entirely. Hosted by Rachel Spencer, a journalist and accredited coach with deep roots in this world, this podcast is a conversation for pet professionals-groomers, trainers, walkers, product makers-who feel exhausted by generic marketing advice and industry trends that clash with their personal values and lifestyle. Rachel brings her background as a mentor and author to frank discussions about building a sustainable enterprise that doesn't demand you sacrifice your family time, your sanity, or your unique voice. Episodes delve into practical strategies for marketing, client relationships, and entrepreneurship, but always through the lens of your individual circumstances. You'll hear from Rachel directly, as well as insights from others navigating the same path, focusing on how to grow a business that genuinely fits around your life, whether that involves kids, other passions, or simply a desire for more autonomy. This isn't about following a rulebook; it's about writing your own. Tune in for a refreshingly realistic take on creating a pet business that thrives on your terms, making this podcast a trusted resource for anyone who believes their love for animals and their personal ambitions can truly coexist.
Author: Language: English Episodes: 100

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