What is The Planner Club and should you join?

What is The Planner Club and should you join?

Author: Rachel Spencer October 7, 2025 Duration: 16:07

Running a pet business is full-on, and when it comes to planning, it can feel like yet another thing on your never-ending to-do list. 

That’s exactly why I created the Pet Business Content Planner - and this year I’ve created more support to help you use it, The Planner Club.

If you’ve clicked on this episode, chances are you’ve either grabbed a copy of the 2026 planner already or you’re thinking about it. 

Maybe you love the idea of being organised and consistent with your marketing - but also know you need a bit of structure and support to make it happen.

This podcast will help you figure out whether the planner club is right for you.

I’ll walk you through what’s included, how it works, and what you’ll walk away with by the end of the year.

Topics and timings:

0.42 - About the Pet Business Content Planner.

1.30 - New things in the Pet Business Content Planner for 2026.

2.38 - Why I decided to create The Pet Business Planner Club to go alongside the planner. 

3.10 - What the Planner Club will help you do.

3.46 - What you get in the Planner Club.

4.35 - Online Planning Event.

5.10 - How the quarterly planning sessions work. 

6.55 - How the coworking mornings work.

8.16 - Tracy Brind on her thoughts on the online coworking.

9.00 - Days for the coworking morning.

9.40 - Why I’m capping the Planner Club at 50 seats.

10.09 - Who the Planner Club is for and not for.

10.43 - Discounts for Pets Get Visible members.

11.21 - Why I’m separating planning from coaching for 2026.

11.45 - My background and credentials as a coach.

12.05 - What’s inside Pets Get Visible.

13.19 - Why I’m putting up my prices for Pets Get Visible for 2026.

13.55 - Where to go to join the Planner Club or Pets Get Visible.

Links mentioned in this episode:

Should you buy my pet business planner? https://rachelspencer.co.uk/should-you-buy-pet-business-content-planner/

Buy a planner: https://rachelspencer.co.uk/product/pet-business-content-planner/

Join the Planner Club here: https://rachelspencer.co.uk/product/pet-business-planner-bundle/

Find out more about Pets Get Visible: https://rachelspencer.co.uk/pets-get-visible-right-for-you/

Learn more about Kate from Finbo Studio: https://finbostudio.co.uk/


There's a persistent myth in the pet industry that success requires a rigid, one-size-fits-all formula. Your Pet Business, Your Way exists to dismantle that idea entirely. Hosted by Rachel Spencer, a journalist and accredited coach with deep roots in this world, this podcast is a conversation for pet professionals-groomers, trainers, walkers, product makers-who feel exhausted by generic marketing advice and industry trends that clash with their personal values and lifestyle. Rachel brings her background as a mentor and author to frank discussions about building a sustainable enterprise that doesn't demand you sacrifice your family time, your sanity, or your unique voice. Episodes delve into practical strategies for marketing, client relationships, and entrepreneurship, but always through the lens of your individual circumstances. You'll hear from Rachel directly, as well as insights from others navigating the same path, focusing on how to grow a business that genuinely fits around your life, whether that involves kids, other passions, or simply a desire for more autonomy. This isn't about following a rulebook; it's about writing your own. Tune in for a refreshingly realistic take on creating a pet business that thrives on your terms, making this podcast a trusted resource for anyone who believes their love for animals and their personal ambitions can truly coexist.
Author: Language: English Episodes: 100

Your pet business, Your way
Podcast Episodes
Building a new business without social media with Gill Gallagher [not-audio_url] [/not-audio_url]

Duration: 35:09
Have you ever wondered what you’d do if you were kicked off Facebook and couldn’t use Instagram or WhatsApp anymore? Or what it would be like to move your pet business to a completely new area where nobody knows you? Tha…
Building resilience as a pet professional with Andy Hale [not-audio_url] [/not-audio_url]

Duration: 1:02:15
Do you feel resilient as a pet professional? Are you able to recover from setbacks and keep moving forward?It can be tough managing your energy and navigating challenges while meeting the demands of caring for animals an…
Take a moment to look back and see how far you've come [not-audio_url] [/not-audio_url]

Duration: 33:12
Do you ever take a moment to stop, look back and see how far you've come in your pet business?We can be so busy trying to figure out the many things we need to do as business owners, and spinning so many plates, we forge…
In the spotlight with Rachel Down from Boil and Broth [not-audio_url] [/not-audio_url]

Duration: 1:01:18
Rachel Down is the founder of Boil and Broth and The British Broth Company, and she began making bone broth after experiencing her own health challenges.Rachel suffered from chronic health problems and discovered that bo…
How to choose the right pet business coach - 3 styles to consider [not-audio_url] [/not-audio_url]

Duration: 16:31
Are you looking for a coach to support you in growing your pet business?Working for yourself can be hard, and having a coach means that you have someone in your corner to support and guide you.Like dog training, the coac…
What do you want your pet business to be known for? [not-audio_url] [/not-audio_url]

Duration: 36:57
What do you want to be known for in your pet business?And what would you like people to say about you when someone asks about your business or what you offer?That’s the topic of this week’s podcast, as it’s a common them…