LU 6 Emisora Atlántica

LU 6 Emisora Atlantica is one of the oldest radio stations in Argentina. It began transmitting on 1 September 1926 in Mar del Plata under the call sign D-4 Atlantica, and in 2026 the station marked a full century on the air, keeping its historic name and its place in the life of the city. Today it belongs to Multimedios La Capital and presents itself as the leading broadcaster of Buenos Aires province.

The station is heard in Mar del Plata on AM 760 and FM 93.3, with studios on Cordoba street and a transmitter plant west of the city along Ruta Provincial 226. The programming follows the classic general-interest pattern of Argentine AM radio: news, talk and music through the day. A live stream online carries the same broadcast to listeners far beyond the Atlantic coast, including the many generations of marplatenses who grew up with LU 6 and now live elsewhere in Argentina or abroad.